(Teleborsa) – Sigep 2024the 45th International Ice Cream, Pastry, Artisan Bakery and Coffee Exhibition, opens today, 20 January 2024, at Rimini Fiera. An appointment as always eagerly awaited by lovers of sweet delicacies and also by the confectionery industry will close on Wednesday 24 January 2024.
For over 40 years, Sigep has been the point of reference for innovations in the entire Sweet Foodservice sector and provides a complete overview of all the news on the market: raw materials and ingredients, machinery and equipment, but also furniture, packaging and services.
A date that has a strong international vocation and is awaited by the whole world of sweet food service, ho.re.ca. baking. A unique meeting place to dialogue with companies and professionals and to discuss emerging scenarios in the sector. An important opportunity for business, networking, professional updating and sharing. 5 days to plan the future of the sector together. Over 1,000 exhibitors attended the last edition, this year there are over 1,200 exhibitors, coming from 35 countries (the foreign share is close to 18%); data that had not been recorded since the January 2020 edition. The most represented – after Italy – Germany, Spain, France, Belgium and Türkiye. There will also be collective shows from Ecuador, Brazil and Ukraine.
Over 500 top buyers from 81 countries
IEG’s leading event will call to Rimini over 500 top buyers from 81 countriesespecially from United States, Spain, Canada, Turkey, Brazil, India, China and the United Arab Emirates. A foreign incoming, mainly represented by importers, distributors and restaurant chains, made possible thanks to the precious collaboration with the ICE Agency and the Ministry of Foreign Affairs and International Cooperation and with the support of the international network of regional advisors of the Italian Exhibition Group present in over 60 countries.
Sigep 2024 focuses on a program focused on future trends and scenarios so much so that an entire exhibition area was dedicated to it in the south hall, l’Innovation District, where innovations and ideas capable of innovating and making the sweet foodservice sector increasingly competitive take shape. The area develops along three lines, animated by professional comparisons, new trends, innovative companies and digital revolutions: the Vision Plaza, the Start-up Area and the Innovation Award.
Stage of global trends
The Vision Plazathe stage for the new national and international trends of Sweet Foodservice, commented and explored in depth by great professionals in the sector, will give ample space for data relating to consumption outside the home‘, thanks to CREST analyzes by Circana, a leading company in the analysis and interpretation of consumer behaviour. Furthermore, the Vision Plaza, in collaboration with media partners and Italian and foreign sector associations, will host important talks on four specific areas: trend e innovations; market ffocus on individual supply chains of Sigep (ice cream, pastry, chocolate, coffee and bakery); marketing digital and naturally, sustainability.
Sigep’s internationality is also confirmed by a rHere’s a great competition programof which 3 internationalwhich will see the participation of 25 countries from all over the world: the Gelato World Cup involving 11 teams from Argentina, Brazil, China, South Korea, Germany, Italy, Mexico, Peru, Singapore, Taiwan and Hungary; l’European Challenge, the European stage of the Gelato Festival World Masters 2025 circuit, which involves around twenty ice cream makers from the old continent; there Juniores Pastry World Cupwhich is aimed at young Under 23 talents and includes 12 competing nations: Australia, Chile, Korea, the Philippines, France, Hong Kong, India, Malta, Peru, the United States, Taiwan and Uzbekistan.
Also underlining the internationality of Sigep are the international editions: the 2nd edition of Sigep Chinain program from 24 to 26 April 2024 at the Shenzhen Convention & Exhibition Center (Futian) and the launch edition of Sigep Asiain programma a Singapore from 26 to 28 June.