European elections, Mediaset journeys up the League: much less Salvini in talks and information
In the final days of the election marketing campaign, Fedele Confalonieripresident of Mediaset and former right-hand man of Silvio Berlusconi, urged the administrators of the group’s tv channels to actively help Forza Italia.
In elementas he writes DagospiaConfalonieri he would have convened the corporate high administration and the administrators of the Biscione networks to debate the upcoming ones European elections and ordered them to favor political forces that promote “pro-European” values. In specific, he referred to Forza Italiastating that the get together, one 12 months after Berlusconi’s dying, should be supported and is attempting to beat the Lega because the second get together of the centre-right coalition.
This orientation will affect media protection of discuss reveals and knowledge packages, with larger consideration in direction of leaders, parliamentarians and candidates of Forza Italia. This transfer can be seen as a doable change in future tv schedules, with a possible shift in direction of extra average and fewer extremist faces.
The help of Confalonieri a Forza Italia additionally it is interpreted as an endorsement in direction of Tajani and its message “A reassuring power on the middle of Europe”. On the opposite hand, a distance from the Lega Of Salviniwhich is shifting its message additional to the proper towards the European Union.