Supreme Celebrates 30 Years with Commemorative Book and T-Shirt
This year marks the 30th anniversary of Supreme, the iconic streetwear brand that has become a cultural phenomenon since its opening on Lafayette St. in New York in 1994. To celebrate this milestone, Supreme has officially launched the commemorative book “30 Years: T-Shirts 1994-2024” this season, showcasing all the T-Shirt products released over the past three decades.
T-Shirts have always been a standout item for Supreme, with designs ranging from the classic portrait Tee to special edition collaborations and store opening commemorative Tees. Each shirt tells a story and conveys the brand’s unique spirit through illustrations and photos.
In addition to the commemorative book, Supreme has released a special 30th-anniversary “First T-Shirt,” featuring the design of the very first Supreme T-Shirt, the “Taxi Driver Tee,” signed by employees of the first store, skateboard team members, and visiting pro skateboarders in 1994. This T-Shirt pays homage to Supreme’s roots as a hub for New York skateboarding and a cultural hotspot in the city.
To further commemorate this milestone, Hypebeast has compiled a list of 30 milestone moments from Supreme’s history, allowing fans to reflect on the brand’s journey and discover new aspects of this legendary streetwear label.
As Supreme continues to push boundaries and define streetwear culture, this 30th anniversary celebration serves as a reminder of the brand’s impact and influence over the past three decades. Cheers to Supreme and here’s to many more years of cutting-edge designs and collaborations.