The fashionable annual parade Victoria’s Secret, through which supermodels sport jewel-encrusted bras and angel wings, can be again this fall season after a hiatus of just about six years.
The lingerie retailer introduced in an Instagram publish Wednesday that it could resume the present with out specifying a date, and hinted at some adjustments to the occasion’s format.
The present, recognized for its extravagant stage set-ups, intricate costumes and bras value thousands and thousands of {dollars}, has seen high fashions equivalent to Adriana Lima, Naomi Campbell or Bella Hadid, along with musical performances by artists like Ricky Martin Rihanna, Taylor Swift y Justin Bieber.
“He Victoria’s Secret Fashion Show de 2024 will provide exactly what our clients have been asking for: glamour, catwalk, trend, enjoyable, wings, leisure, all by way of a robust, fashionable lens that displays who we’re at the moment,” the corporate instructed Reuters.
In 2019, the retailer, then a subsidiary below the mother or father firm L Brands, canceled the present saying it was “It is essential for Victoria’s Secret advertising to evolve.”
At that second, L Brands was battling various points, together with declining gross sales of its high-priced lingerie, strain from traders and rising criticism over an outdated model picture and lingerie that wasn’t acceptable for all physique sorts. .
In 2021, L Brands was cut up into two items: Bath & Body Works and Victoria’s Secret. The lingerie retailer’s gross sales have continued to say no following the spinoff.
After stopping the present in November 2019, Victoria’s Secret launched a documentary known as «Victoria’s Secret World Tour» final 12 months on Amazon Prime.
The first parade Victoria’s Secret was organized within the Plaza Hotel in New York in 1995.
Why was the Victoria’s Secret Fashion Show suspended?
This is among the most recurring questions relating to understanding why the model went to the underside after being on the high and it should be clarified that it was not only one issue, however a number of. The first of them is that didn’t evolvethough it already had a big market, different audiences started to make seen the shortage of variety of the present, in addition to the stigmatization and sexualization of ladies.
Another issue was the scandal of Jeffrey Epstein, in 2008 he was discovered responsible after a criticism of sexual abuse of a 14-year-old woman; Since then extra rumors started to emerge and affected the popularity of the model, since its CEO, Lex Wexner, and Jeffrey maintained a pleasant relationship, even It is claimed that Jeffrey used the corporate identify to recruit new ‘angels’ with the intention of abusing them.
In November 2018, he present had the bottom degree of acceptance in its historical past and a 12 months later they introduced that the parade can be canceled for the primary time because it started in 1995.
It was in 2019 when Rihanna, after the success of her magnificence model Fenty Beautycreated her personal lingerie model: Savage X Fentywhich got here with a recent, revolutionary and above all inclusive proposal, because it had fashions of various sizes, races and sexual orientations, one thing that had been requested from Victoria’s Secret however by no means carried out.