In fall 2023, Spotify announced a price increase. Existing customers then had the opportunity to either agree to this increase or not. There was a three-month deadline for this. Anyone who has decided against it now has to live with the consequences.
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The premium subscription for individuals now costs 10.99 euros instead of 9.99 euros per month. The prices for the Duo subscription have increased from 12.99 euros to 14.99 euros and the family tariff for up to six people costs 17.99 euros instead of 14.99 euros. It was the first price adjustment at Spotify in ten years.
Anyone who was not interested in the new tariffs could simply object to the increase. However, the decision amounts to a termination. The streaming provider has now started converting the relevant customers’ subscriptions into the free version. You keep your curated playlists and favorite songs, but you lose all the benefits of a premium membership. This includes, among other things, freedom from advertising when streaming.
Just recently, a court banned Netflix and Spotify’s typical price increase clauses, in which the streaming providers grant themselves the right to increase their prices in order to compensate for increased overall costs. As the court ruling shows, this is only permissible if the consent of the users is obtained beforehand. That’s exactly what Spotify did with this approach.
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