With the proposal to present to the market the flowers and ornamental plants that will be available on the Brazilian market in 2024, the 27º Auction Market is a business fair by Cooperativa Veiling Holambra, which takes place on the 21st (from 8am to 6pm) and 22nd March (from 8am to 4pm), at Cooperativa Veiling Holambra, in Santo Antonio de Posse, in the interior of São Paulo.
The event innovates this year with the inclusion of the “Trend Showcase”, a space dedicated to the exhibition of products that hold real innovation potential for the future of the market, in which national institutions, such as Embrapa and Esalq, for example, will be alongside of international breeders to present the “flowers of the future”.
Breeders, or breeders, as they are called in the flower market, are professionals from companies that promote genetic improvements to create new varieties of flowers and plants.
The main wholesalers from all over Brazil, self-service chains, flower shops, shopping malls and garden centers will be able to negotiate directly with flower and ornamental plant producers and present new products that will be destined for the national market.
Clique here to register.
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