The story of Geely It only begins in 1986, when Li Shufu, a fresh engineering graduate from Yan Shan University, used funds borrowed from his family to found a refrigerator company in Taizhou, which he called Geely, a Mandarin Chinese term meaning lucky. . About 10 years later, Geely acquired a failing company and founded Geely Motorcycle, starting the production of motorcycles.
In 1998, the company expanded its business to include the production of vans, and starting in 2002, it started producing cars. In 2004, Geely Auto was listed on the Hong Kong Stock Exchange and, in the following two years, participated in the Frankfurt Motor Show and the Detroit Motor Show. During this successful period, Geely started a lan acquisition campaign which makes it unique in the Chinese panorama, as it seems to follow, in a certain sense, the European model, albeit with some differences. And today? Let’s see together:
New cars for the Geely group that bought Volvo Also motorcycles for Geely to become a protagonist
New cars for the Geely group that bought Volvo
Today, Geely holds a number of automotive brands in its portfolio. For example, it owns 82% of the shares of Volvo. Polestar instead it is an electrified luxury and performance brand, owned by Geely.
Geely has also acquired 50% of the shares of the smart brand through a joint venture with Mercedes-Benz. Production of the new generation of smart vehicles, which are all-electric, takes place in factories in China.
Zeekrion the other hand, is a brand dedicated to electric cars while Lynk&Co is a brand that focuses on connectivity and new forms of mobility. Lynk&Co offers a range of 9 models that share platforms with Volvo and are equipped with hybrid engines. Finally, Geely acquired 51% of the shares of Lotus in 2017. This acquisition allowed the British brand to face the transition to electric mobility and to launch its first all-electric model, the Eletre SUV.
Geely Atlas Pro It is a high-end SUV that presents itself unequivocally in its configuration, without trying to hide its nature as a vehicle with high wheels and elongated compared to traditional sedans. The Chinese designers of the manufacturer Geely have worked to improve the perception of the dimensions of the Atlas Pro and underline its belonging to the SUV segment through a series of precise stylistic choices. The starting price for the Geely Atlas Pro is 13,000 euros.
Geely Geometry Panda Mini is an electric vehicle developed to compete with the Wuling HongGuang Mini, currently the second best-selling electric car in the world. Although the name is not related to the Italian city car, but to the symbolic animal of China, this vehicle stands out for its design. The dimensions are 306cm long, 152cm wide and 160cm high, with a wheelbase of 201cm. The vehicle is equipped with a 40 HP electric motor. Between 5,000 and 7,000 euros.
The new Zeekr X it is based on the SEA platform developed by the Geely Group, which was also used for the new one Smart #1. The vehicle was designed in the Geely design center in Sweden. Dimensions of 4,450 mm in length, 1,836 mm in width and 1,572 mm in height, and a wheelbase of 2,750 mm. Zeekr X can be configured with a single 200 kW (272 hp) electric motor on the rear axle, or with two electric motors with four-wheel drive and a maximum output of 315 kW (428 hp). Between 22,000 and 27,000 euros.
Geometry EX3 it offers a range of 322 kilometers and the ability to recharge from 0 to 80% in less than 30 minutes using a DC fast charger. Despite the competitive price of 7,900 euros, this offer is part of the Geely group’s strategy and will soon also be available on the European market. Initially, the Geometry EX3 is only sold in China, but the company has plans to export it to other markets. There is a 10.25-inch digital LCD screen inside the vehicle.
Even motorcycles for Geely to become a protagonist
The Qianjiang Motorcycle Group, already owner of Benelli, Keeway and Ksr, enters the Italian motorcycle market with its new brand, QJ Engine. This news is of great importance, considering that the Chinese company is part of the two-wheel giant, the Geely Group, one of the largest global corporations in the mobility sector. QJ Motor presents its products in three segments: adventouring, street naked and cruiser.
In the adventouring segment, we find the Srt 800available both in a road version with a 17-inch front rim and in a more off-road version, the Srt 800X, with 19-inch front rim and spoked rims. For the naked category, there is the Srk range, available in three engine sizes (700, 400 and 125). Finally, in the cruiser segment, we find the Srv range, available in both 300 cc and 125 cc versions.