TIM Data Room: the Festival told through Big Data. Data relating to the evening of February 10, 2024
Published during the week on dedicated Tecnogazzetta.it portal – among others – also in the world of music, we summarize the fifth and final evening of the Sanremo 2024 Festival: TIM data say that 2.2 million pieces of online content were published with the hashtag #Sanremo2024, in trending topic since February 5th .
As of 03:00 on February 11, there were 2.5 million conversation volumes, or 78% of the entire day’s online content.
The main data
TIM
Angelina Mango with +434k followers (+354k followers on Instagram and +80k on TikTok) is the artist who has grown the most on social media since the start of the festival.
The most talked about artist of the fifth episode of the Festival was Ghali with over 337k conversations about him (1.3 million contents from February 6th to today).
It is mainly women who talk the most online (63%). The most active age group is 25-34 years.
Over 311k unique users on X used the hashtag #Sanremo2024 on the fifth evening.
The final evening
The moments of the fifth episode with the greatest conversation peaks were:
between 11.50pm and 11.55pm after the performances of Ghali and Annalisa;
between 01.55 and 02.00 with the announcement of Mahmood’s sixth place;
between 02.30 and 02.35 when Angelina Mango’s victory was announced.
The protagonists of the mentions
Amadeus was the star of the evening with over 78k online content about him.
Fiorello, co-host, was mentioned by the online audience in over 66k contents.
The guest of the fifth evening of the Festival who generated the most conversations was Tedua with over 13k results online.
Among the top 5 artists competing in terms of number of mentions on
The conversations
The total volumes of online conversation about the Sanremo Festival from the 1st episode to today reach over 12.5 million results, with a peak linked to the 5th evening on the occasion of the announcement of Angelina Mango’s victory.
The total volumes of online conversations with the hashtag #Sanremo2024 from the 1st episode to today reach over 10 million results.
Who gained the most followers after Sanremo 2024
Among the artists who have grown the most on social media since the beginning and during the Festival to date we also have: Geolier with +318k followers, (+281k followers on Instagram and +37k on TikTok), Ghali with +207k followers (+207k followers on Instagram), Clara with +190k followers (+140k followers on Instagram and +50k on TikTok), and Annalisa with +178k followers (+164k followers on Instagram and +14k on TikTok).
Other curiosities
Among the curiosities that aroused the most interest online during the fifth evening we find: the lost gaze of Gianluca from Il Volo during his performance (23k content), the victory of a woman at the Sanremo Festival after 10 years (14.5k contents), the fall of Angelina Mango (10k contents); the enthusiasm of users in seeing Angelina Mango at Eurovision (8.5k contents). Among the most cited outfits are Clara’s (4.7k contents), Ghali’s (3.8k contents), Gazelle’s (3.6k contents) and Dargen D’Amico’s (3.4k contents).
With its Data Room, TIM analyzes Big Data and online conversations every day to tell the digital side of the Italian Song Festival.