Following the opening of the first concept store at Station F in May 2023, Free once again offers a unique in-store experience with “Free To Play”.
Located inside the Westfield Carré Sénart shopping center in Lieusaint (77)the new store offers on 88m2 an unprecedented sales and consultancy experience for all visitors and subscribers.
“For Free, the power of our products and services is a way for our subscribers to unleash their aspirations. Thanks to this power, they are free to browse, play, share online and with the whole world. To ensure this, we have always tried to offer the best connection and technology. As with the latest Freebox, the Ultra, which offers ultra-powerful fiber and above all Wi-Fi 7.”
“All this inspired us for our new concept store. We wanted to underline our values, inviting visitors to discover Free culture like never before: in an increasingly fun and interactive way. Here, everyone is “Free To Play””writes the French operator of the iliad group in the launch note.
To face this challenge, Free has once again partnered with the design & build studio Yemanja.
Traditionally specialized in office furniture, Yemanja had already created the Big Bang Store in 2023, Free’s first concept store at Station F in Paris.
Through the design, materials and unique activities of the store, Free offers a unique experience to all its visitors with “Free To Play”.