Home » Trisoft carries out an unprecedented visual intervention during the 2024 edition of SP-Arte – MONDO MODA

Trisoft carries out an unprecedented visual intervention during the 2024 edition of SP-Arte – MONDO MODA

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Trisoft carries out an unprecedented visual intervention during the 2024 edition of SP-Arte – MONDO MODA

A Trisoft participates yes SP-Arte 2024, which takes place between the 3rd and 7th of April at the Parque Ibirapuera Biennial Pavilion, in the capital of São Paulo. And this presence at the biggest art event in Latin America could not be more expressive and impactful: through a long-standing partnership with the architecture firm SuperLimão Studio, the company will carry out an intervention on one of the facades of the building designed by renowned Brazilian architect Oscar Niemeyer.
The work will be located on the side facing Praça das Bandeiras and will be a tribute to São Paulo with the art reproduced in the colors of the State flag.

Trisoft 2024 SP-Arte @ publicity

“We are very excited about Trisoft’s participation in SP-Arte and this unique opportunity to dress this building, which is an icon of Brazilian modernist architecture”, celebrates Mauricio Cohab, CEO of Trisoft.

The partnership to carry out this important feat in the company’s history came about through an initial invitation that SP-Arte’s management made to the SuperLimão office, when they expressed their desire to carry out a visual intervention on the Pavilion’s facade, so that could be enjoyed both by visitors to the event and by those who frequent the other facilities at Ibirapuera Park or who walk around Praça Ibrahim Nobre and Avenida Pedro Álvares Cabral.

“When SuperLimão received this request, they immediately consulted us and, with our positive feedback, this partnership began that left us ecstatic”, recalls Cohab.

MONDO MODA is a Lifestyle Portal created in November 2007 by Journalist, Style Editor and Costume Producer Jorge Marcelo Oliveira. The objective is to inform, entertain and question about art, culture, architecture, beauty, decoration, gadgets, games, gastronomy, fashion, the LGBTQIAP+ universe, tourism, among others.

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