After the setback in March, sales on the Italian car market are growing again. Last month, 135,353 cars were registered by the Italian motor authority, with a variation of +7.52% compared to April 2023, when 125,884 were registered (in March 162,083 cars were registered, -3.71%).
The progressive total for the first four months of the year thus rises to 586,665 cars, up 6.1% compared to the 552,941 in the period January-April 2023.
According to the Stud Promotor Centre, the market remains weak also due to the wait for the incentives “announced too long” and which are expected by the end of May. “In March the market recorded its first decline – explains the CSP – after nineteen months of growth. A significant recovery was expected in April. The increase of 7.52% cannot be considered significant because in April there were two extra days worked which, in terms of registrations, are worth around 10% of the monthly result. The slowdown in the March market cannot therefore be considered overcome”. Furthermore, Promotor reports that “compared to the pre-crisis situation, i.e. 2019, the data for the first four months still records a drop of 17.7%”. President Gian Primo Quagliano is clear: “The prospects of a recovery in a reasonable time from the strong delay in the Italian car market do not appear positive”.
Also in April, according to official data, there were 446,631 property transfers compared to 370,132 transfers recorded in the same month of 2023, with an increase of 20.67%. The global volume of monthly sales, equal to 581,984, involved 23.26% new cars and 76.74% used cars.
Looking at the performance of the brands in April, the highest increases in registrations were those of Honda (+123% to 698 units), Mitsubishi (+1,181% to 551 units) and Land Rover (+86.55% to 957 units) . Among the largest declines in percentage terms, however, were those of Lynk & Co (-89.82% to 81 units), Subaru (-61.21% to 83 units) and Tesla Motors (-53.38% to 345 units). In relation to market shares, behind the Fiat brand (-1.03% to 15,270 units registered, with a share of 11.24%), we find Toyota which recorded an increase in registrations of 63.79% 10,371 units, with a market share rising to 7.66%, overtaking Volkswagen, which has a 7.6% share.
Stellantis, controlled by Exor which also controls the publisher of Repubblica, registered 42,570 cars in Italy in April, 0.5% less than the same month in 2023 with the market share decreasing from 34% to 31.4 %. In the first four months the group’s registrations were 192.99, up 3.2% on the same period last year. The market share is equal to 32.8% compared to the previous 33.8%.