Home » Baidu Releases 2023 Q1 Financial Report, Xiaodu Consecutively Ranks China’s Smart Speaker Annual Shipment Champion

Baidu Releases 2023 Q1 Financial Report, Xiaodu Consecutively Ranks China’s Smart Speaker Annual Shipment Champion

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Baidu Releases 2023 Q1 Financial Report, Xiaodu Consecutively Ranks China’s Smart Speaker Annual Shipment Champion

(Original title: Baidu releases 2023 Q1 financial report, Xiaodu continues to be the champion of China’s annual shipments of smart speakers)

On May 16, Beijing time, Baidu released its unaudited financial report for the first quarter ending March 31, 2023. In the Q1 quarter of 2023, Baidu achieved revenue of 31.1 billion yuan, a year-on-year increase of 10%; the net profit (Non-GAAP) attributable to Baidu reached 5.7 billion yuan, a substantial increase of 48% year-on-year.

As an important segment of Baidu’s “AI Life”, the smart technology brand Xiaodu maintains a strong growth momentum across its entire business. According to data from IDC and Canalys, Xiaodu will rank first in the shipments of smart speakers and smart screens in China in 2022; in addition, Xiaodu will also rank first in the market share of learning tablets and fitness mirrors in China in 2022. In the first quarter of 2023, Xiaodu successively launched new species of home entertainment and new intelligent education hardware products, and the market response was good. It is worth noting that Xiaodu officially announced in January that it completed the B+ round of financing, with a post-investment valuation of more than 35.5 billion yuan, making it one of the most valuable general artificial intelligence (breaking latest news) startups in China.

“Girlfriend Machine”burst out of circle,Seize the big screen market

Involution cannot change the world, only innovation can. Based on this brand concept and the integrated software and hardware product strategy, Xiaodu continues to provide users with new experiences by creating “new species” products.

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On March 8, Xiaodu officially launched Wang Zha’s “new species” – Tiantian Girlfriend Machine, a “walking” 7-inch all-round super large tablet. This product integrates a flat panel, TV, fitness mirror, learning machine, and super-large speaker. With its all-round performance of free movement and multi-purpose performance, it quickly “popped out” on platforms such as Xiaohongshu and Douyin once it was released. Within 3 days of its launch, the single-day GMV (total e-commerce transaction volume) of Tiantian’s girlfriend machine Douyin platform exceeded 3 million yuan; the entire e-commerce platform was sold out in just one week, becoming the new favorite in the smart large-screen market.

“Black technology” eye protection learning tablet,Share worries for children and parents

Focusing on the “eye protection” of smart hardware devices that parents are most concerned about, as well as children’s academic guidance, learning habits and other problems, Xiaodu continues to provide children with better learning solutions through AI technology innovation. In the first quarter, Xiaodu officially released the industry’s first eye-protecting black technology tablet equipped with a “second-generation paper-like screen” – Xiaodu Optical Eye-protection Learning Tablet Z20, which has 20 eye protection mechanisms such as anti-blue light and anti-glare, and It is the first to implement functions such as AI composition correction and polishing, and deeply integrates full application services such as AI computing power and algorithms with educational scenarios to comprehensively improve the learning efficiency of student groups. Xiaodu Optical Eye Protection Learning Tablet Z20 quickly became a powerful learning assistant for parents and students with its strong AI hard power, and won the double champion of Tmall learning machine V list and learning machine praise list.

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In addition, Xiaodu also officially launched a public welfare AI science popularization action in March – “Xiaodu Artificial Intelligence Green Bamboo Growth Plan”, launching AI popular science courses for young people, so that children can learn and understand the most cutting-edge technological knowledge and AI from an early age. Skill. At present, the program has entered many schools such as the primary school attached to the National People’s Congress and Beijing No. 2 Primary School, providing cutting-edge AI knowledge popularization for nearly 4,000 students.

Focusing on the vision of “creating ubiquitous artificial intelligence assistant services”, Xiaodu continues to explore subdivided fields in public life scenarios, and empowers the traditional 3C market with cutting-edge AI technology and innovative smart products.

Recently, the news that “Xiaodu will launch its first mobile phone and release the new brand ‘Xiaodu Qinghe'” has attracted the attention of the industry. It is reported that this product will be equipped with a large AI learning model in the small education field, incarnate as an “AI teacher”, and can realize full-link learning services such as multidisciplinary teaching, AI homework guidance, personalized interactive explanations, and precise special guidance. It is another heavyweight “new species” product of Xiaodu.

At present, Xiaodu products and services are in full bloom in many businesses such as family life, AI education, whole house intelligence, and smart hotels, and are favored by users and recognized by the market. According to relevant data, as of the end of 2022, the number of monthly voice interactions of devices equipped with Xiaodu Assistant will reach 7.1 billion times, and the number of monthly interactions of Xiaodu’s own hardware products will increase by 97% year-on-year. 232 minutes, a record high, and user stickiness and activity have grown by leaps and bounds. In the future, Xiaodu will continue to focus on product innovation and human-computer interaction experience, and become a more versatile AI assistant around users.

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Source of this article: Financial Report Network

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