«Our duty is to offer the market, as soon as possible compatibly with the reduction in the cost of batteries, electric cars that do not cost more than combustion cars. We are exploring the territory of sustainable mobility for all, this is our project.
Between 2025 and 2030, our product range will gradually become electric only. And this will be a radical change for Fiat ». This was stated by the CEO of the Fiat brand, Olivier Francois, on the occasion of World Environment Day 2021 (June 5), in a dialogue with architect Stefano Boeri. «Meanwhile, in the near future, in a few months, I am proud of a project that will see the reconversion of the legendary track on the former Lingotto factory in Turin into the largest suspended garden in Europe with over 28,000 plants.
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An important and significant and, again, sustainable project that will revitalize the city of Turin, our city “, added the manager, recalling that” the choice to launch the New 500 – electric and only electric – was taken before Covid in fact, even then, we were aware that the world could no longer accept “compromises”. The lockdown was actually only the last of the alerts we had received. In that period we witnessed situations unimaginable until then, such as seeing wild animals in the cities, demonstrating that nature was regaining its place. And, if it were still necessary, it reminded us of the urgency of having to intervene, to do something for our planet ».
Francois went on to underline that «we have an icon, the 500, and an icon always has a cause and the 500 has always had it: in the 1950s it made mobility accessible to everyone. Now, in this new scenario, it has a new mission – it is our mission – to create sustainable mobility for all ».