The exodus for the summer holidays is approaching and the approximately 30 million Italians who are preparing to go on vacation are not afraid of the long wave of the pandemic, but seem much more concerned about the protection of their home that will be left unattended: they are in fact almost three times more those who consider it important to insure against the risk of home theft, compared to protecting themselves from Covid while traveling. From a Prima Assicurazioni survey commissioned to Nielsen, which asked to indicate one or more insurance coverage that will be the most popular in the summer of 2022, it emerges that the insurance to protect oneself from Covid has been indicated as soon as 22.4 % of respondents, while home theft insurance from 65.4 percent.
In short, despite the rise in cases of contagion in recent days due to the Omicron5 variant, Italians are more afraid of other types of unforeseen events that threaten the holidays: the other much-requested coverage is travel insurance, which has been indicated by the 67 , 8%, that against any damage to their car or motorbike, indicated by 32.9%, and, finally, the coverage of their vehicle against the risk of theft indicated by 27.6%. “As expected, we return to travel and many think about travel insurance, but to be safe on vacation, they also believe it is important to insure their home against theft, one of the main assets to be protected for millions of Italians, who are 80% home owners », explains Anna Sanfilippo, Prima Assicurazioni chief marketing officer.
“Aware of this sensitivity, – continues Sanfilippo – Prima Assicurazioni, which started last year to develop its product portfolio in the non-life sector in addition to the motor segment, has just extended a Casa & Famiglia policy to its agents and brokers to respond with innovation and technology to the needs of Italians who today want to protect their homes, their assets and their loved ones “. Prima Assicurazioni offers on its website or through its network of intermediaries a Home & Family product with which you can insure your home, family and accidents by customizing the coverage, which can be modulated with incremental levels of protection according to your needs, at a competitive price.