Earlier this morning, the topic #上海 Disney# appeared again on the Weibo hot search list and ranked first in the hot search. It is reported that the Shanghai Disney’s top search list is related to the “long dragon” of more than 5,000 people that lined up in front of the park around 3 a.m. today. These tourists who started to line up in the middle of the night are for the “da Fei and friends” Christmas theme series.
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“Duffy and Friends” Christmas-themed series products were sold as early as the 22nd of this month, but Shanghai Disney adopted lottery restrictions instead of public sales. This sales strategy led to the price of the series on second-hand platforms. All the way is crazy.
Recently, Shanghai Disney officially announced that it will openly sell “Duffy and Friends” Christmas-themed products at three stores in the park: “Sweetheart Candy”, “Tribe Fengshengtang” and “Mickey Minnie Concentric Shop”.
“Duffy and Friends” is a brand-new IP created by Disney in 2002. This IP has always had a stable popularity since its birth, but it can create this “grand event”, and this IP’s new role, Ling Nabei, launched this year. Children have a close relationship.
Lingna Belle is the IP derivative role of Duffy and Friends launched by Shanghai Disney on September 89 this year. Since her debut, she has gained unprecedented popularity, whether it is the length of the queue for taking photos and the moment it goes out of stock. All kinds of surroundings are enough to illustrate the popularity of this character.
However, many netizens think that although they can understand the popularity of Lina Belle, they do not understand why people line up to buy the surrounding areas in the early morning of December. Some netizens suspect that these tourists line up in the cold wind. How many scalpers in China are scalping.
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