Snow, how much does it cost me. The surveys at the beginning of the season and those relating to the Christmas holidays had highlighted a general increase in costs for transport, accommodation and use of the facilities. The new analyses, which arrive when the ski holiday season approaches its second traditional peak, that of mid-winter, confirm the observation made at the beginning of the season: the ski holiday is becoming a kind of luxury.
This time, the estimates areNational Federconsumatori Observatorywhich photographs the strong increases in the average costs of the ski holiday, analyzing the prices for the rental of equipment, for the hotel, for meals and for the ski pass, calibrated on a family of 4 people for a holidaythe 7 days and 6 nights at one of the most popular ski resorts in Italy Veneto, Valle d’Aosta, Trentino Alto Adige, Lombardy, Abruzzo e Center of Italy.
Over seven thousand euros per average family
Costs bordering on “prohibitive” emerge: in the 2023-2024 season a family will spend on average 7.104,96 euros, 11% more than the previous season.
Laurence Monneret
The highest increases concern the cost of the weekly ski pass (+18%), equipment rental (+10%) and hotels (+13%). The region in which the ski holiday is confirmed to be the most expensive is Veneto, with a cost of 2,113.17 euros per person. It is decidedly less expensive to spend a skiing week in one of the places in Abruzzo or central Italy: in this case the cost is around 1,442.72 euros per person.
The cost of transfers
To these expenses are then added the costs of petrol and tolls: assuming a trip from Milan to Cortina d’Ampezzo the cost to reach the destination will be around 89 euros one way. From Rome in Roccaraso the cost one way is, however, around 36 euros. From Turin to Cervinia, however, the cost is 27 euros one way. Costs which, according to the Observatory, are high, for many too high, making “holidays at high altitudes increasingly elitist”. Despite this, the number of people on the slopes will be high: “on the one hand, to compensate for the difficulties and sacrifices of Italian families, there will be a boost from foreign tourism, on the other, many Italians, in order not to completely give up the thrill of mountains, will choose to reduce the duration of their stay to 3-4 days, perhaps opting for apartments, B&Bs, hostels and cheaper accommodation options”, notes Federconsumatori.