ROME – Just over a month to cut the ribbon of the Motor Valley Fest, scheduled from 1 to 4 July in Modena, the ‘capital’ of the Emilia-Romagna Motor Valley. Among the novelties of this edition there will be the involvement of the Misano Adriatico circuits with the GT World Challenge Europe (2-3-4 July), the Imola circuit with the Civ, Motorcycle Speed Championship (2-3-4 July) and Varano de Melegari with the Youngtimer and the Dallara Experience (2 and 3 July).
One of the most important designers of the Italian motoring scene, Aldo Drudi, created the poster for the Motor Valley Fest. The poster pays homage to the creativity, energy, passion of Emilia-Romagna and the Motor Valley with graphic lines that perfectly interpret this alchemy, and at the same time enhances the concept of made in Italy in the automotive sector. With this in mind, the Motor Valley Fest becomes the third appointment in which the agreement for the enhancement of Made in Italy will be developed and promoted, signed by the Emilia-Romagna Region and Apt Servizi, with the Ministry of Foreign Affairs and Ice Agency for the promotion abroad and the internationalization of Italian companies.
“We have declined the poster in the sign of continuity – explained Aldo Drudi – with the official image created for the Formula One Grand Prix of Made in Italy and Emilia-Romagna, and three new elements have been integrated into the plot of the poster. : a car with covered wheels, a motorbike and the rose window of the Modena cathedral “. The format of the event includes a rich calendar of dynamic appointments, exhibitions, exhibitions, and in-depth meetings.
.