Just like all children, there are always setbacks on the way to growing up. In the fourth and fifth years of her life, Blue Note China was caught off guard by the full impact of the new crown epidemic. In the most difficult days, the beautiful sounds and memories of the old days seemed to be mottled with helpless sighs and anxiety; Blue Note Shanghai, which has just been unveiled, the temperature of the seats has not had time to blend into the original hot Shanghai jazz scene , It was forced to stop; New York, Napa, Tokyo, Beijing, Milan… the original vibrant global music ties have become islands with unknown future. People who like the blue scene of the Blue Note Jazz Club, while sincerely hoping that she can persevere through the gloomy years, can’t suppress the faint pessimism in their hearts.
However, more than a year later, from unknown to certain, from anxiety to stability, we have seen Blue Note China not only gain a foothold, but also stimulate unprecedented energy under the conditions of the epidemic. She is more integrated into the local jazz soil than at any time in history, and has inspired almost all the wisdom and energy of a performance brand. Open Mic, online live broadcast, performance planning, salons, markets, creative surroundings… The field of cultural life has made an all-out attack and has become a vital role in the urban life landscape of extraordinary times. The tenacious vitality and the value achieved by the times make her worthy of the praise of “the best jazz club and restaurant in the world“.
This year in the post-epidemic era
If one word is used to describe the fifth year of Blue Note China, “rebirth from the fire” would be an unexaggerated evaluation.
Back in February 2020, the names of Chris Dave, KOKOROKO and Julian Lage are displayed in the list of performances on Blue Note China’s official website. They are the top figures of the mesozoic and new generations of the world‘s jazz music scene. They are the backbone of contemporary jazz from the perspectives of age, career path, work, and prestige. At that time, Blue Note China was proud of the performance quality brought by her strong brand resources, which was highly synchronized with the world‘s best jazz scenes, and it was regarded as China’s most capable performance brand in line with the world.
However, the sudden outbreak has made it difficult for Blue Note China to be proud of its global musicians’ stage. The operations team spent a lot of energy thinking about and responding to such changes. During the most severe period when offline activities could not be carried out at all, Blue Note Live was opened in time to record and broadcast classic jazz every week. From the very beginning, the ceremonial program evolved into a leisure project for jazz fans during the weekend. With the gradual improvement of the epidemic situation, Blue Note China tried to use Open Mic to let people who like music first return to the blue atmosphere and have the opportunity to stand on the stage; then every Wednesday to Sunday, a large number of Free tickets for high-quality jazz performances have allowed local jazz musicians to gradually become the backbone of the stage. Among them, there are famous masters who have worked hard for many years, and there are also fresh blood that has just been learned and is in urgent need of on-site training. There are not only famous musicians in the Beijing and Shanghai jazz scenes, but also outstanding musicians from Chengdu and other new jazz soils.
With the overall recovery of the city, the creation and performance activities of jazz musicians have also picked up, and they have found the most suitable stage for presentation in Blue Note China. When the traditional jazz continent in the world was tortured by the epidemic, our land was fortunately radiated with vigor in persevering.
Among all the performances of local musicians, there is a series that is particularly delightful. On April 30, 2021, International Jazz Day, the “Star Cowboy” anime soundtrack special concert specially curated by Blue Note China was first staged on Blue Note Beijing and then performed in Shanghai three months later. This series of concerts not only mobilized many local jazz talents in Beijing and Shanghai, but also succeeded in achieving a breakthrough in the audience circle because of the combination with the anime theme, with continuous additional performances and constant cheers, and it was difficult to find a ticket. The “Interstellar Cowboy” anime soundtrack concert series can be regarded as a milestone successful planning in China’s local jazz music performance. It is not only a leap forward in the original ability of Blue Note China as a performance brand, but also a display of the wisdom and demeanor of Chinese jazz musicians. It is enough to become a landmark event, written into the history of the development of contemporary Chinese jazz.
In addition to providing the best stage for local jazz musicians, Blue Note China, which has been steadily and steadily, also unloaded its burdens to create a new scene of the Livehouse lifestyle, shouldering the role of Chinese pop music, especially indie music, to connect the scene with music fans in extraordinary times. Important task. From Mandarin, who was born out of the sky and has a deep foundation in jazz music, to Hanggai, who is blessed by copper pipes; from Hao Yun, who is “young, the sun is shining”, to Man Jiang who walks into the livehouse to win respect; from the folk flag wild child , To Cui Jian who is “there are 100 reasons not to be missed”…Blue Note China presented the highest-quality indoor performances in China to a wider range of music fans.
The performance category of Blue Note China also extends to the fields of Chinese classical music and musicals, and even catches the express train of talk shows. There are not only diversified performance options, but also various forms of cultural communication such as jazz culture lectures, salons, exhibitions, and pop-up shops. The music sharing session to commemorate Chick Corea, the Beijing Vinyl Club Salon, Shanghai Spring Rhythm Vinyl Market… We have to mention the peripheral products of Blue Note China… Let the brand radiation of Blue Note Jazz Club become even more Interesting and more practical. These three-dimensional activity experiences construct a full range of life scenes, and the moisturizing things silently influence and shape the city’s jazz landscape.
JAZZ, LOVE, BLUE all the time
The five years of a jazz club may be short from a historical point of view, but the experience and contribution of Blue Note China are extraordinary. During the difficult years of the fifth year, Blue Note China’s operating team under “extreme oppression” exerted their best efforts and wisdom to live up to the reputation of “the first pronoun of the jazz scene”; and in the new year, The crystallization of these wisdom will of course continue to make the jazz cultural life around us more colorful.
Whether it is the existing two core performance series of “Jazz Master Hall” and “Jazz Big Band”, or the “MADE IN BLUE NOTE Chinese High-quality Performance” that adapts to reality and puts heavy effort into reality, they will continue to be Blue in the new year. The core product of Note China’s performance planning, brings the ever-changing blue charm to the city.
BN SHARING will be a more anticipated series in the new year. Jazz-themed cultural lectures, jazz master classes and workshops, music sharing sessions… Activities other than live performances will allow more people interested in jazz to gain interest satisfaction and value recognition from a three-dimensional perspective feel. And the specially planned BN KIDS series of children and youth education lectures and concerts will bring excellent domestic education institutions to encourage young people to perform on stage and contribute to the development of Chinese music. , Practice your own value for the improvement of the level of national aesthetic education for the next generation.
Of course, don’t miss BN CROSSOVER—those cross-border interesting performances and experience activities, talk shows, musicals, stage plays, dance parties…music-themed new book sharing sessions, photography exhibitions, and rubber markets. Next, more partners will be invited into the blue space of Blue Note Jazz Club to create more possibilities. In addition to the club, BLUE NOTE MINI STAGE will also be extended to more life scenes such as shopping malls, communities, markets, exhibition halls, etc.
The stage of Blue Note Jazz Club is the best fusion model of ideal and business. For a long time, brand partners such as Mercedes-Benz and American Express, who are enthusiastic about the promotion of jazz culture, have spared no effort to support the creation of the best jazz scene, even in the most difficult period. In the new year, Blue Note China will continue to make friends of the brand and create different co-branded products and consumer experience scenarios. Here, Jazz culture can be heard, appreciated, tasted, touched, felt, remembered and recalled.
Perhaps we have to get used to the long-term coexistence of COVID-19, and we must also accept the potential suspension brought by the bullying of the epidemic. But like the countless splendid cultures created in the history of mankind, jazz will not stop because of this. Blue Note China’s deep cultivation of this land in China will not stop, and the blue note will be heard in the post-epidemic era.
About Blue Note Jazz Club
Blue Note Jazz Club is a world-renowned jazz music live brand. In 1981, Danny Bensusan was founded in New York. Since then, he has successively settled in Tokyo, Japan, Milan, Italy and other places, and have become the music coordinates of their respective cities.
Musicians who have performed in the Blue Note Jazz Club include Dizzy Gillespie, Sarah Vaughan, Oscar Peterson and other giants in jazz history. Now active and performing in Blue Note are Herbie Hancock, Chick Corea, Quincy Jones, etc. Lamy Award jazz master. Every performance of Blue Note Jazz Club invites musicians with great achievements and influence. The Blue Note Jazz Club brand is synonymous with high-quality music performances. Today’s Blue Note is a holy place in the minds of jazz fans, and a music hall that jazz fans all over the world dream of going to worship.
About Blue Note China
After the strong recommendation and joint efforts of Li Zongsheng, the godfather of Chinese music, Blue Note Beijing, as the largest single store of the Blue Note Jazz Club brand in the world, officially opened on September 13, 2016. This move means that a world-class jazz brand has settled in China, marking the integration and synchronization of the Chinese music market with world music.
On September 13, 2019, on the occasion of the century of Shanghai jazz, with the enthusiasm for jazz music and the determination to inherit the future, the world-renowned jazz music live brand Blue Note opened its second branch in Greater China. The tenth branch in the world. Blue Note Shanghai is located in the prosperous business district of the North Bund in Hongkou, Shanghai, bringing more world-class jazz scenes to Shanghai’s Shanghai-style urban life.
In addition to beautiful music performances, Blue Note Beijing and Blue Note Shanghai are also known for their high-quality food and wine and considerate service created by their chefs and bar teams, and are committed to creating a tasteful, artistic, healthy and elegant lifestyle.
Blue Note Beijing
No. 23, Qianmen East Street, Dongcheng District, Beijing
Blue Note Shanghai
Floor 3-5, CITIC Plaza, 867 Sichuan North Road, Hongkou District, Shanghai
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