NOAH’s Latest Spring and Summer Collection Inspired by California Skateboarding and Surfing
NOAH has just released its new 2024 spring and summer collection, drawing inspiration from California’s skateboarding and surfing culture. The collection aims to showcase designer Brendon Babenzien’s love for the laid-back and carefree vibe of the California lifestyle.
In an official statement, Babenzien expressed his admiration for California, saying, “For a kid who has to deal with cold weather, rain and falling snow most of the year, the streets of California look like they are paved with gold and drained from the desert. The ditch, the waves were rolling in, the sun was shining, it was absolutely perfect.”
The catalog shoot for the new collection also featured models of different ages and genders sharing their favorite memories of California. From friends to skateboarding to a simple love for the state, the responses highlighted the diverse and vibrant culture of California. The collection itself reflects typical examples of California fashion.
The NOAH 2024 spring and summer series is now available on the official website and in New York stores. Fashion enthusiasts and fans of California culture are encouraged to check out the collection and immerse themselves in the essence of California.
For more information and to view the collection, visit the official NOAH website.