In the photos: String shelves, a shelf hanging from the ceiling and a desk that will one day be mine.
On Kedem Street, in front of the sea in Jaffa, the Shawarma and carpentry of kitchen. The company, which started as a family carpentry in the fifties, has in recent years become an importer of Scandinavian furniture and accessories brands (or from other places in Europe, but with a Scandinavian atmosphere. If we try to define: a style that is associated with solid wood furniture in a neutral color palette, in light shades and simple lines). Today the business is run by Idan, third generation of the carpenter family and an industrial designer.
You may know them as the importers of the legendary String® shelves.
For the benefit of those who still do not know (still) knows String® but didn’t know she knew shelves that are celebs: these are the Swedish model shelves that have a place of honor in design history. They were created in 1949 in response to a tender initiated by the National Library in Stockholm when France noticed that the Swedes did not buy books for the simple reason that they did not have a piece of furniture in their living room on which to place books. String won the tender and became household members in Swedish homes, and in the early 1950s they were also stationed at the UN offices in New York. Since then they have won countless awards and countless imitations have sprung up, but I still dream of an entire wall of strings in the living room.
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In any case, let’s for a moment dream about libraries in the living room: For the soft life event that will take place this weekend (Friday and Saturday at studio now in Jaffa. Here are all the details) some Idana items will arrive that can be easily moved from the showroom on Kedem Street. Here are some of them:
01 Soap set from the cleaning and care series of the Finnish brand HETKINEN: round and organic soap on a round oak tray.
02 Candles of the same brand.
03 Museum shelf from STRING Sweden, collaboration with TAF STUDIO. Originally designed for the National Museum in Stockholm (ideal instead of a bedside table or for placing keys and envelopes at the entrance to the house).
04 Avolt splitter, for those who must also have their splitter be handsome.
05 To Go set of three String® shelves.
06 The cuero butterfly armchair will also hurt and you can see how comfortable it is.
07 A diffuser that is itself a design show, by HETKINEN.
06 Cork boxes from the British house Case.
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to see without my eyes