Tencent Video Launches New JUMP Membership Package Exclusively for Young People
In a recent announcement on May 13, Tencent Video revealed the official launch of the new JUMP membership, specifically designed for young individuals. The company also shared that the existing “student membership” has been upgraded to “JUMP student membership.”
The initial phase of the online JUMP card package and JUMP student card package offers various rights and benefits in areas such as viewing, interaction, life, and entertainment. Each package comes with specific privileges tailored to different preferences.
The pricing details for the JUMP card include an annual fee of RMB 199, with monthly installments costing RMB 25. On the other hand, the JUMP student card is priced at RMB 148 per year, with monthly installments of RMB 15.
One key point to note is that JUMP student cards are exclusively available to students between the ages of 18-24, with qualifications requiring verification. Individuals who are 24 years old but are no longer students, or those who are students but exceed the age of 25, will not be eligible for the membership.
The JUMP card provides 8 main benefits, such as Tencent Video VIP access, content discount coupons, exclusive event registration channels, new product testing opportunities, welfare coupon packages, free premium content viewing, personalized customization options, and hidden surprises.
In comparison, the JUMP student card offers benefits such as Tencent Video VIP access and personalized customization features. Members included in the JUMP card package can utilize their rights and privileges on mobile phones, computers, and PADs, excluding TVs.
As Tencent Video continues to cater to the preferences and needs of its young audience, the introduction of the JUMP membership packages aims to enhance the overall viewing experience and engagement for users.
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