The box office of the Qingming file is 120 million yuan. The May 1st file may become a heavy box office for domestic films in the first half of the year. After the coldest “Qingming file”, will the “May 1st file” be good?
Hangzhou Daily News According to the data of the Lighthouse Professional Edition, the 2022 Qingming Festival (4.3-4.5) has a total box office of 122 million, a total of 3.4777 million movie-viewers, and a total of 627,400 screenings, which is the lowest box office value of this period in the past ten years (except 2020). .
The Qingming Festival is an important period connecting the Spring Festival and May 1st. Affected by the epidemic this year, the number of films released and the volume of the box office cannot be compared with those of the past few years. The main market is mainly imported films. However, the subsequent May 1st gear will once again become the “world” of domestic films, and will also become the most important box office source in the first half of the year.
In 2022, the number of “May 1st” films has reached 10. In terms of film types, new films in the schedule cover a variety of “tastes” such as youth, love, comedy, crime, animation, etc., to meet the viewing needs of different groups of people.
This year’s “May 1st File” is still the first line of romance films. “I Really Hate Long-distance Relationships”, produced by Guangguang Media and with the theme of “long-distance relationships”, currently the “number of people who want to watch” on the ticketing software ranks among the major The first of the new films. Ren Min, the heroine of the film, is a professional in domestic youth romance films. She has also starred in films of the same type as “Sadness Against the Current” and “Ten Years of One Product Wen Ruyan”. The new work “Meet You” by director Luoluo of “Sadness Against the Current” will also be released during the “May 1st” period. Produced by the owner of iQIYI, the film tells the story of Zhou Can (played by Li Wenhan) and Yu Jiaoyang (played by Xu Ruohan) who met and grew up on a long-distance love run from campus.
In terms of comedy movies, Dapeng and Li Xueqin brought “Keep You Safe” to the audience, and the two will stage a “plastic brother-sister relationship” in the film. “Teacher, Good” director Zhang Luan’s new work “Hello, Brother”, tells the story of Xiao Wu (played by Chang Yuan), who has nothing to do on behalf of the e-sports player, inadvertently pulls out a dusty diary and a simple ring that has been hidden for many years. The story of the ability to travel back in time to the 1980s.
In terms of realistic themes, starring Huang Jingyu, Bai Baihe, and Wang Likun, and directed by Mak Zhaohui, who is good at shooting suspense films, “Prosecutors” is adapted from real cases and mainly tells how prosecutors act in the fight against crime and evil. story.
The movie “Hello, Beijing” is directed by Cao Qianqian, starring An Zehao, Liu Ben, and Li Feiran, with Xu Zheng as a special star. The three life stages of the confusion, the bottleneck of youth, and the crisis of middle age, show the warmth and warmth of the contemporary “North Drift”. In addition, there are three domestic parent-child animation films, “I Am Tyrannosaurus Rex”, “Pig Man Movie: Ocean Diary” and “Awakening of Mini World“, as well as DreamWorks Animation’s “Bad Guys”.
This year’s May 1st movie is in sufficient supply and supported by many top movies. Although the current theater operating rate has a huge impact on the movie market, with the improvement of the epidemic prevention situation, it is believed that theaters across the country will soon resume normal operations. May 1 is still worth looking forward to.