Will “virtual humans” invade” the market size of various industries, or reach 270 billion yuan, will grab our “rice bowl”?
CCTV Financial News recently, the virtual person has swiped the screen! For example, “Teng Lijun” who sang with Zhou Shen at the concert, “Love Plus” who appeared on a certain variety show, “Liu Yexi” who attracted 8 million fans within two months of acting in a short drama, and “Hua Zhibing” who was a beauty student. , Gu Ailing’s digital intelligence clone Meet Gu, etc., all walks of life are launching virtual people.
So, will the Year of the Tiger usher in a wave of virtual human births? Will it become the first year of virtual humans this year?
CCTV Finance and Economics host Zhou Yun mentioned in this issue of “Wealth Road Road Road” that virtual people have long appeared. However, the virtual singer “Lin Mingmei” born in Japan in 1982 and “Teng Lijun” a few days ago can only be regarded as digital people, because the interaction is controlled by real people, and there is no artificial intelligence intervention, which can be said to be similar to the QQ show skin.
Hatsune Miku, born in 2007, and Luo Tianyi, born in 2012, are purely synthetic simulations without real human prototypes.
In fact, last year was considered to be the first year of the meta-universe. As a concept of human-computer interaction into the meta-universe, virtual humans became popular again. One of the motivations behind this was that the hardware for creating virtual humans became cheaper.
Some netizens want to ask: How can so many virtual idols appear? Will fans pay? It is understood that the methods for realizing virtual idols mainly include platform membership fees, live broadcast rewards, brand endorsements, and stage appearance fees.
These virtual idols who don’t eat or drink and won’t roll over, the cost is not low. Although the scale of the virtual digital human market has exceeded 200 billion yuan and is expected to reach 270 billion yuan in 2030, Liu Yexi, who has more than 8 million fans, has not yet made a profit and is still in the stage of burning money and attracting fans.
Moreover, surveys show that only 6.3% of people are willing to spend more than 500 yuan for virtual idols, and their willingness is still relatively low. Now that virtual humans “invade” all walks of life, will we be robbed of jobs by virtual humans?
What do you think about virtual people?