Psychophysical health is essential to live well and long, that’s why children should be educated to well-being.
Can a cartoon character positively influence the little ones so as to give them the message that physical and mental health is important? Yes, that’s what more than 11,000 claim pediatricians who joined the project and that’s why Bingthe protagonist of the animated series signed by Acamar Films, will become an ambassador of health and wellness.
The Italian Society of Pediatrics (Sip) and Assonidi have joined the programme ‘good habits’, for the awareness about important topics. The animated series will be usable on all multimedia content platforms and topics of great importance will be addressed, such as correct nutrition, the basic role of play in childhood (especially outdoors), personal care, the importance of sleep well and many many others.
The first part of the campaign – reads a note – will be dedicated to correct eating behaviors and will explain the importance, among other things, of adopting a diet inspired by the Mediterranean model, which includes fruit and vegetables, of staying constantly hydrated and of performing daily physical activity.
Here comes Bing, the cartoon that will teach children how to take care of their well-being
“Italian families have welcomed Bing with open arms, so to see characters from the series spearhead this incredibly important and long-lasting campaign, set to support thousands of families across Italy, is truly fantastic.” he has declared Mikael Shields, CEO of Acamar Films. An initiative that made them happy moms and dads who feel more secure in having the support of experts and specialists, being able to count on their advice.
In the animated series, tips are given to play in an instructive way with your children, cooking tips and the most suitable animated content for children. The organizers are certain that by having the children acquire the awareness that it is important to take care of one’s body and mind tomorrow there will be more conscious adults, people who are more attentive and shrewd even towards the rules. In fact, we cannot expect respect for others if we do not take care of ourselves first.