Comes from the developer of the famous Fortnite video game, Epic Games, a new version of the game where – until April 3 – all the money spent by users inside it will go to humanitarian aid for Ukraine.
The project
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And the company has already announced that it has raised $ 36 million for various groups in support of the cause of Kiev, including Direct Relief, the United Nations High Commissioner for Refugees, the United Nations Children’s Fund. and the World Food Program. The figure comes from the purchase, by the players, of in-app objects and services, i.e. for sale within the game, given that the Fortnite download is free on all platforms where it is present.
Videogame
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Among the hottest packages is the new ‘Battle Pass’ to get exclusive characters and content, including clothes, accessories and weapons. The current season of Fortnite is called ‘Resistance’, a long-established name unrelated to any reference to the ongoing war. Other video game companies have raised funds for humanitarian efforts in Ukraine. The Itch.io platform, which hosts and distributes independent and unpublished titles by the majors, has raised more than $ 6 million so far, while the digital showcase Humble Bundle is promoting aid through the “Stand with Ukraine” operation, which has allowed set aside $ 11 million.
The phenomenon
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