According to Codacons, one in four Italians (25% of the total) says they are ready to recycle Christmas gifts. To be more precise: half of the recycled gifts (about 50%) will be given to friends and relatives, while the number of consumers who will sell the gifts received on the web is growing significantly. Yet, Italians do not seem like a people who love to buy second-hand goods. At least if we compare ourselves to other European countries. According to a recent survey by Kearney Italia, the share of Italian consumers who buy used vehicles is half that of other countries (only 20% of the interviewees against an average of 38% in other countries). The segment most inclined to purchase is between 45-55 years old with 33% (43% of women against 28% of men), while in other countries the younger generations show more interest. In all of the countries analyzed, the main reason for buying is to “save money”.
How much is the second hand market worth?
The second-hand market is a market that produces benefits not only for the environment and for consumers’ pockets but also for operators who have built us on the circular economy (or more concretely on the sale of regenerated and second-hand tech products). a business. And of this figure, as stated in the data from the Second Hand Economy 2020 Observatory conducted by BVA Doxa on behalf of Subito.it, one of the most used platforms in this field, the turnover generated by telephony alone arrives in Italy at 1 , 4 billion, and therefore over a third of the total.
Where can you sell second-hand?
According to Codacons estimates, 33% of those who recycle gifts will try to sell them through new apps, social networks and e-commerce sites. 17%, on the other hand, will return the gifts to the shops, replacing them with other products or vouchers. For clothes and let’s say generalist gifts to report Vinted the app to sell and buy second-hand clothes internationally in Italy and France. With Vinted you have the opportunity to sell faster precisely because the shipping is paid by the buyer and the transfusion of money into your bank account is direct when you pick up the package. The only one with zero commission costs for those who sell. And Depop which, on the other hand, is a handy marketplace that allows you to sell second-hand items and clothes internationally.
For gadgets and electronics?
For some years now there has been a progressive growth for used gadgets, so much so that last year electronics were one of the most requested categories, bought and sold in the “second hand” market in the company of engines, books, articles sports and products for the home and for the person. With the chip shortage, demand has increased especially for those goods that have seen prices rise or are more difficult to find in stores. We also think only of graphics cards and new generation consoles such as Ps5 and Xbox Series X that even this Christmas are almost practically not arrived. To search for used products, the most popular platforms are eBay (especially for vintage gadgets). Subito.it is generalist but has a good section dedicated to electronics. It offers the possibility to sell throughout Italy and is easy to use for anyone. Shipping is paid by those who sell as for Depop. Used products are also sold on Amazon and on the main marketplaces, however, it is necessary to read the conditions and terms of use carefully. Also watch out for sites that are not known. Scams are the order of the day. Finally, for those who love electronics it is good to take a look at the refurbished market. For example, that of used and refurbished smartphones is worth up to 12-15% of the total volume which in Italy is around 15 million pieces.