It is now undeniable that everyone is entering the world of NFT. From McDonald’s to Gucci, passing through Adidas and even musicians and celebrities, there is now talk of non-fungible tokens and metaverses even on TV. It is therefore not surprising that even the legendary pink jersey of the Giro d’Italia has now been tokenized by ItaliaNft, a new Italian marketplace of Non-Fungible Token del Made in Italy. The Nft was created by a partnership between ItaliaNft and Rcs Sport with the aim of creating initiatives related to sport and technology.
In fact, not only music or the food sector, but also the world of sport has slowly emerged in NFTs and especially in the metaverses.
Metaversi and Nft: here is the new world
by Amelia Tomasicchio
08 December 2021
What are NFTs and metaverses?
On the lips of adults and children, Nft and metaverses sometimes unfortunately take on the role of real buzzwords, used a little at random and a little for speculation or mere marketing. It is often thought that they are technologies born only in 2021, when they began to talk about them on a large scale, but in reality they have their roots well before. In 2017 we could date the birth of NFT at least as a name, given that the first similar experiments, but not yet defined under this anagram, also date back to 2014. Non Fungible Tokens are nothing more than digital files whose authenticity and uniqueness is guaranteed by the blockchain, or the archive at the base of all transactions that take place in cryptocurrencies such as Bitcoin, Ethereum and so on. The operation is simple: a digital object guaranteed by the blockchain has a value as a numbered file and with its own intrinsic certificate of authenticity.
Metaverses also date back to well before 2021, with the first cases also dating back to 2015. However, to simplify, metaverses are platforms in which users can interact with each other using avatars and in which objects often and willingly they are really Nft.
Nft: the new frontier is gaming
by Amelia Tomasicchio
February 22, 2022
Sport in the world of the Web 3
In the Web 3 sector there are many companies that have launched their own projects in the sports field. For example, one of the best known is the French Sorare, a sort of fantasy football on blockchain in which the user composes his own teams and plays with cards in the form of NFT.
But without talking about entire companies, there are also many individual initiatives such as that of the Giro d’Italia and the tokenization of the pink jersey. For example, there are also fan tokens, or cryptocurrencies that allow fans to vote and make choices for their favorite teams, such as to decide the color of the jersey for away matches or songs for goals. In any case, it seems that sports and cryptocurrencies are getting along more and more, perhaps also because the targets are often similar, and these initiatives are a valid way to bring anyone closer to the world of blockchain.