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The first press conference with cats took place in Colombia

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The first press conference with cats took place in Colombia

09.04.2024 – 16:56

Sanofi

BOGOTÁ, Kolumbien (ots/PRNewswire)

Um das erste Adoption House of Impossible Loves [Adoptionshaus für unmögliche Lieben] In Colombia, Sanofi Consumer HealthCare held the first press conference with cats in Colombia as part of its “Adopt Your Allergies” campaign, where journalists and media professionals had the opportunity to meet the cats and learn more about this initiative to increase cat adoption rates in to find out more about this Latin American country.

In keeping with its goal of promoting responsible adoptions, Sanofi Consumer HealthCare hosted the first press conference with the world‘s most affectionate and furry hosts: cats. Participants had the opportunity to attend this event, where the company presented its “Adopt your Allergies” initiative, which aims to promote the adoption of neutered cats to give allergy sufferers the opportunity to fulfill their dream of having a cat as a pet , meeting around 30 cats.

Sanofi Consumer HealthCare and the Adopta No Compres foundation presented in the Colombian capital [Adoptieren, nicht kaufen] their new “Adoption House of Impossible Loves”, a space open to the public where, especially those who want to fulfill their dream of adopting a cat, have the opportunity to meet the future family member. The event ended with more than 300 adoption applications.

The campaign is based on the concept of “Empowered Self-Care” and combines Sanofi Consumer HealthCare’s social commitment with a positive impact on the lives of people and their pets. The campaign is based on a number of key scientific findings: People are allergic to the protein Fel d1, which is produced in the sebaceous glands and skin of cats and is transferred to the fur and dander during grooming. It has been proven that the production of this allergen is reduced by 90% when cats are neutered.

Photo – https://mma.prnewswire.com/media/2379935/DSC07637.jpg

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Photo – https://mma.prnewswire.com/media/2379932/DSC07518.jpg

View original content: https://www.prnewswire.com/news-releases/die-erste-pressekonferenz-mit-katzen-fand-in-kolumbien-statt-302111940.html

Press contact:

Valeria Ramirez,
[email protected],
+57 322 2314436

Original content from: Sanofi, transmitted by news aktuell

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