Nantong, Jiangsu: Paving the expressway for agricultural products to “go out of the village and into the city”, open up a good industry to become rich, “a ride on the wind”_Xinhua News

Agricultural products must be “produced” and more importantly “sold well.” Since the beginning of this year, various places in Nantong, Jiangsu have taken multiple measures to build platforms and unblocked channels to promote high-quality agricultural products “from villages to cities” and help farmers increase their incomes and become rich.

This year, Tongzhou Shigang Runfeng Orchard ushered in a bumper harvest of yellow peaches, which allowed the grower Ji Dongle to blossom. Not only that, but the sales network established by the agricultural sector and the postal company gave him peace of mind: “Thanks to the opening up of sales channels, the orders are getting more and more every day, and the sales volume this year is not bad.”

Affected by the epidemic at home and abroad, many agricultural products in Tongzhou have been unsalable. To this end, the local postal sector has given full play to its channel and logistics advantages to promote “deliverable, marketable, and available” agricultural products. Since the beginning of this year, a total of more than 3 million yuan has been sold for special agricultural products. Zhang Wei, Manager of Channel Platform Department of Tongzhou Branch of China Post, said that there are more than 50,000 postal outlets all over the country: “Moreover, we also have an advantage in all kinds of businesses, serving the revitalization of rural areas and helping cooperatives to solve financing difficulties and delivery difficulties. It can make some contributions to issues such as financial difficulties.”

Build a ride to help agricultural products leave the village and enter the city. In Qidong, the local supply and marketing cooperatives are accelerating the construction of an e-commerce trading center for agricultural and sideline products, realizing comprehensive service functions such as origin traceability, quality control, and production and sales docking. After logging in to the platform, consumers can not only view the environment of the planting base in real time and obtain data on the entire life cycle of agricultural products, but also place orders online and deliver them to their homes through a special cold chain.

In recent years, the agricultural and rural departments of Nantong City have actively coordinated various resources such as commerce, transportation, radio and television, and built a bridge between production and sales through multiple channels to effectively help farmers and farmers solve their problems. Innovatively established an e-commerce alliance to jointly create a “takes all the world” characteristic agricultural product brand , To promote the development of e-commerce clusters. Statistics show that in the first half of this year, the city’s agricultural e-commerce sales reached 2.3 billion yuan, a year-on-year increase of 10%; 83 leading agricultural enterprises above the provincial level achieved sales of 31.25 billion yuan, a year-on-year increase of 23%, which strongly promoted rural revitalization. (Reporter Zhang Feifei Yu Wendan)