Jilin, Xinjiang, Inner Mongolia, and Henan are all seeing a surge in ice and snow tourism as winter activities continue to heat up in these regions.
In Jilin, the ice and snow tourism market is being activated through the issuance of 30 million yuan in ice and snow consumption vouchers and the hosting of various winter activities. In the Yanbian Korean Autonomous Prefecture, winter activities have attracted tourists who are keen to experience the ethnic customs in the ice and snow and enjoy the fun of ice and snow tourism. The China Korean Folk Park in Yanji City has been a popular spot for tourists to wear traditional Korean costumes and take photos in front of characteristic buildings, creating beautiful winter memories. At night, the “Snow Music Festival” in the center of Yanji City has further enlivened the atmosphere with joyful dances and popular music.
In Xinjiang, many areas are already experiencing an influx of tourists as the snow season approaches. Ski resorts around Urumqi have completed renovations ahead of schedule and have been attracting domestic and foreign ski enthusiasts. The Tianshan Tianchi Scenic Area has been a hotspot for tourists to enjoy skiing and scenic views, with one tourist describing the winter scenery as “worth seeing.”
Meanwhile, in Inner Mongolia, the Wuliangsuhai winter fishing activities have attracted many tourists and positively impacted the local ice and snow economy. Tourists have been amazed by the intricate process of lowering the fishing net and have been capturing the exciting moments on their mobile phones.
Lastly, in Henan, the ice and snow sports in Luoyang’s Luanchuan area have been booming, with a large number of tourists coming for ski vacations. The Funiu Mountain Ski Resort has seen a peak passenger flow, with over 5,000 ski enthusiasts visiting during the peak period.
Overall, these regions are experiencing a surge in ice and snow tourism, showcasing the strong vitality of the ice and snow industry and the economic benefits it brings to the local areas. From winter activities and festivals to skiing and winter fishing, tourists have been flocking to these regions to experience the magic of winter. As the winter season continues, it is expected that the ice and snow tourism market will continue to grow.