Home » Rugby, Suzuky new main sponsor of Italy in the autumn test matches (and not only)

Rugby, Suzuky new main sponsor of Italy in the autumn test matches (and not only)

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He made his debut on 6 November on the rugby Azzurri shirts, who were beaten 47-9 by the very strong New Zealand All Blacks at the Olimpico in Rome, and will remain there at least until the end of the autumn test matches. It is the brand of Suzuki, the Japanese car company presented, at least for these commitments, as the new main sponsor of the Italian Rugby Federation.

New partner

The three-year relationship with Catholic Insurance (which apparently yielded about two million euros a year) and here is the return to the field of the national team is characterized by this new sponsorship. In fact, since last February Suzuki it had already become a partner of Fir, mainly as a supplier of the “car fleet”, but now it takes on a much more important role. Furthermore, according to what appears, on the basis of further negotiations, the sponsorship could also become longer-lasting, involving one or more annuities.

Technical sponsor

Meanwhile, for the Azzurri and the Azzurre, the relationship with Macron as a technical sponsor. The Emilian company is committed for about 1.5-2 million euros a year, between sports material and cash, and the one with Italy is one of the many ties with first-rate rugby players. Starting from the Scottish Rugby Union, whose national teams have worn Macron since 2013, to the Welsh federation, expression of the team that holds the title of reigning champion in the men’s Six Nations, passing through a long series of federations and different clubs of summit in Europe. Wales, however, began the 2021/2022 season with a new jersey sponsor (Cazoo, the UK leader in online car sales) on the basis of a “multimillion dollar” contract.

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