The first Chinese publication in the history of the Winter Olympics was unveiled, and it was available at more than 700 postal newsstands across the city.
In the past few days, the words “Winter Olympics Magazine” have become hot words. “Have you bought the Winter Olympics magazine?” “Where can I see the electronic version?” “The bound edition must be kept.” This new blue-and-white newspaper has become a hot topic in Beijing just a few days after its publication. topic of. As of January 25, the Winter Olympics Bulletin has published 5 issues, which have ignited the enthusiasm and anticipation of the Winter Olympics in various fields in Beijing with its well-crafted layout and colorful content.
On January 21, the official journal of the Beijing 2022 Winter Olympics and Paralympics in Chinese was officially launched. In the morning, from the Beijing competition area, Yanqing competition area to Zhangjiakou competition area; from citizens’ homes to postal newsstands; from financial institutions, ice and snow sports centers to domestic flights… heaven and earth, outside the inner ring, Beijing Yanqing Zhangjiakou, and even many provinces across the country In the city, a large number of readers have read the inaugural issue of the beautifully produced Winter Olympics magazine. The picture shows readers rushing to buy the journal.
In more than 700 postal newsstands across the city, the bright posters of the Winter Olympics have added a strong Winter Olympics atmosphere to the streets of Beijing. At the postal newsstand at the intersection of Honglian Road, Maliandao South Street, Ms. Sui, a citizen, bought the first Winter Olympics magazine from the postal newsstand on the day of publication: “The Winter Olympics magazine is on sale today, and the Winter Olympics is a major event for the country. , is also a big happy event in Beijing, I can’t miss it!” The picture shows that readers read the journal with relish after purchasing.
According to the relevant person in charge of Beijing Post, the Winter Olympics magazine has become the most sought-after newspaper in the postal newsstand since its inception, and it has been sold out before noon every day. The picture shows readers buying conference journals at newsstands.
The three major competition areas of Beijing, Yanqing and Zhangjiakou have implemented closed-loop management. In order to allow athletes, staff, media reporters and volunteers in the closed-loop to read the Winter Olympics magazine as soon as possible, the issuers strictly implement the requirements for epidemic prevention, and publish the The released newspapers are sent to the three major competition areas. In the Beijing competition area, the Winter Olympics Bulletin has covered 13 areas including the Volunteer Home, Media Center, Press and Publicity Office, and Main Service Desk, as well as the media studio and rest area of the Wukesong Stadium. The Smart Restaurant has placed the Winter Olympics Bulletin in a prominent position, and the licensed retail store has set up a special area for the Winter Olympics Bulletin. Volunteers from the Volunteer Home are eager to read it, and foreign staff have expressed their desire to collect the Winter Olympics Bulletin. Olympic Magazine. The picture shows that MMC staff are reading the Winter Olympics magazine.
The picture shows that the foreign staff of MMC said that they will collect the Winter Olympics magazine.
In the Yanqing competition area, the Winter Olympics Bulletin has covered 8 areas including the sledding venue, the alpine venue, the visitor center, and the venue media center. In the Zhangjiakou competition area, the Winter Olympics Bulletin covers five areas: Zhangjiakou Mountain News Center, Xinxuan Office Area, Bank of China Exhibition Hall, China Unicom Exhibition Hall, and Service Desk. Reading the Winter Olympics magazine every day has become a new habit of closed-loop personnel. The simple and elegant blue and white tone makes many people love it. “I like to watch the Olympic Games column the most. The layout is very cool, and it also makes me look forward to the Winter Olympics.” A volunteer said.
In addition, the Winter Olympics magazine also activated many citizens’ memories of the 2008 Olympic Games. A netizen left a message saying that when Beijing hosted the Olympic Games in 2008, he was 13 years old, and his family watched the opening ceremony on TV like the Chinese New Year. “As a Chinese, I am very proud of the wonderful performance at the opening ceremony. The Beijing Winter Olympics will open in a few days. Although there is no chance to go to the venue due to the epidemic, I can still cheer for the Olympic athletes at home. “The picture shows that at the National Snowmobile and Sled Center, the domestic technical team of snowmobiles and steel-framed snowmobiles received the Winter Olympics Chinese Bulletin by surprise.
As the official Chinese journal of the Beijing 2022 Winter Olympics and Winter Paralympics, during the Beijing Winter Olympics, the Winter Olympics Journal will accompany domestic and foreign athletes, staff, volunteers, media reporters and citizens to witness the passionate moment of the Winter Olympics and ice time. The picture shows, “From ‘same dream’ to ‘together to the future’, let’s work together!” On January 21, the staff in the closed-loop management of the Zhangjiakou competition area shouted cheers with the inaugural issue of the Winter Olympics magazine.
It is reported that the Winter Olympics Bulletin will be published in two time periods, of which the Winter Olympics Bulletin will be published from January 21 to February 21, 2022, with 16 editions per day, a total of 32 issues; the Winter Paralympic Games The publication time of the conference journal is from March 1, 2022 to March 14, 2022, with 8 editions and 14 issues in total. The first official Chinese-language journal in the history of the Winter Olympics will record a splendid, extraordinary and outstanding Winter Olympics event through omni-channel, panoramic and multi-dimensional integrated media communication, showing Beijing as the capital of a major country and a dual The charm of the city of Austria. After the publication of the Winter Olympics Bulletin, it will be permanently collected by the Capital Museum. The picture shows the athlete food security team in the Yanqing Division reading the journal on the way to the venue.
The Winter Olympics Bulletin also covers financial institutions, ice and snow sports venues, hotels and restaurants, 4S stores, office buildings, communities, parks and other public areas, so that more citizens can understand and help the Winter Olympics. In Hubei, Hunan and other provinces, municipalities and autonomous regions, many local citizens subscribed to the Winter Olympics magazine through the postal system, and learned about the Winter Olympics through this newspaper. As a specific distribution channel, the Air China VIP lounges in Terminals T2 and T3 of Beijing Capital International Airport, as well as the main routes and wide-body aircraft starting from Beijing Capital International Airport have distributed the Winter Olympics magazine, covering Shanghai, Guangzhou, Shenzhen, There are 7 main routes including Chengdu and 2 tourist routes in Sanya and Haikou. The picture shows the meeting with passengers in the Air China VIP lounge.
The picture shows a group photo of children skiing with the Winter Olympics magazine at the Xiangjiang Ski Resort in Beijing.
The picture shows the sanitation master reading carefully during the break.
(Reporter Zhang Xiaorong)