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Alfa Romeo has been put in its place: That will have consequences

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Alfa Romeo has been put in its place: That will have consequences

We were actually sure that the award for administrative specialist of the month would no longer be taken away from Lisa Paus. As readers of the Sunday newspaper and especially the business section know, no one in the cabinet is in a position to fail more beautifully than the Federal Minister for Family, Senior Citizens, Women and Youth – there has to be so much time. Which we believe is an unjustified accusation. Or do you know any of these business economists or pompous business consultants who would be able to slim down the state to such an extent with just 5,000 additional employees that the government will soon have to introduce a law on bureaucracy opportunities?

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With the certificate practically already in his hand, the Italian comes around the corner. A government official noticed that an Alfa Romeo cannot be called Milano if it is not from Milan. Alfa Romeo is from Milano, and has been for a hundred years, but the new Milano, which is a fresh model from the Milanese, is not built in Milano, but in Tychy, which is in Poland. Now it could be argued that the international division of labor allows such a revolutionary step in vehicle production and that the name Milano honors the city of the same name. But before you hear “The Romans are crazy,” please pause. Essentially, it’s about Parma, which is a ham that can only be called Parma if it has Parma in it and not, for example, Poland. The Italian administration doesn’t need 5,000 men for this, not even 50, just a capable one who will pay attention. This is an efficient state. Alfa Romeo, not the least bit hare-footed, lets buyers know that the name Junior has always been their preferred choice, which is why the initiative comes at just the right time and the Milano is now called Junior, also because of tradition.

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The decision will have consequences. According to a usually well-informed source, crisis teams have been convened at German automobile locations. VW has to back away from the plan to call its next electric car ID Wolfsburg, actually the preference was ID Beetle anyway. And after Zuffenhausen, the state government is said to have issued a notice that, although it had been planned since 1995, the Porsche Stuttgart 21 model was no longer eligible for approval.

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