Google announced this Thursday the launch of a new version of its generative Artificial Intelligence (AI) application for smartphones, Bard, which it renamed Gemini, and its most advanced interface to date, Ultra 1.0.
Bard’s name change comes a year after the internet search engine giant launched its chatbot in a bid to catch up to Microsoft’s Bing as the development race intensifies. of AI and supremacy in this field.
Since their launch, chatbots have developed to have the ability to generate impressively realistic images and texts in response to various types of questions in all areas, based on databases extracted from the Internet.
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Gemini will be available through an easy-to-view link in the Google app for iPhones, signaling that the AI chatbot is becoming an integral part of the consumer experience, almost on the same level as search engines. .
Google also announced the launch of Gemini Ultra 1.0, its most powerful generative AI model to date, which will be available as an advanced chatbot for $20 per month in 150 countries, although only in English.
The less powerful Gemini and Gemini Advanced will be standalone apps for Android phones and will be integrated into Google’s iPhone app.
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Google’s announcement came a day after Microsoft said it had revamped its equivalent app, Copilot, which is the new name for Bing’s chatbot.
While some doubts and fears remain about the long-term use of generative AI chatbots, both Google and Microsoft highlight the ability of their products to boost online creativity.