Original title: The Malaysia International Tourism Exhibition reopened two years later in order to revitalize the tourism industry during the epidemic prevention. Source: China News Service
China News Service, Kuala Lumpur, November 20 (Reporter Chen Yue) Two years after the last launch, the Malaysia International Tourism Exhibition, which was once suspended due to the impact of the new crown epidemic, re-appeared on the 20th. It is regarded by the Malaysian industry as the “tourism industry in the epidemic”. An important indicator of regression”.
As the current number of newly diagnosed cases of new coronary pneumonia in Malaysia remains at around 6000, the tourism exhibition has set up a number of epidemic prevention measures, but it still attracts many visitors. The reporter saw at the Kuala Lumpur World Trade Center where the travel exhibition was held that hundreds of chairs were arranged at the entrance according to social distance, crowded with people waiting to enter. The staff told reporters that considering epidemic prevention factors, the exhibition limits the number of simultaneous visitors, and people can only wait outside when the infield is “full”.
Xu Guangbiao, head of the exhibition organizing committee, introduced that this exhibition not only attracted active participation of horse tourism industry, but also had industry players from Turkey, the Philippines, Japan and other countries. In view of the fact that the tourism industry has suffered greater losses due to the market downturn, the organizers also provide incentives and subsidies for exhibitors.
Xu Guangbiao said that compared with its neighbors in ASEAN, the Malaysian government is more cautious in easing travel restrictions from the perspective of epidemic prevention. However, with the gradual liberalization of epidemic prevention measures, the tourism industry still has confidence in the future of the industry next year.
Sabah is the “main destination” of this tourism exhibition. Zheng Sulian, deputy general manager of the Sabah State Tourism Bureau, told reporters that the epidemic has caused Sabah to temporarily lose international tourists. As the tourism industry restarts, Sabah has not only launched creative travel promotions, but also cooperated with Malaysian domestic and foreign airlines to provide various travel packages, hoping to turn the tourism industry from crisis into opportunity.
Xu Guangbiao also told reporters that from the perspective of this exhibition, it may become a trend to promote the tourism industry in a digital manner in the future; compared to group travel, individual or family free travel and in-depth travel will also be more popular with tourists. “After the epidemic, people will pay more attention to the quality of life and will have a higher willingness to travel.”