The Automobile Club of Italy is the first PA in engagement on Facebook, Instagram, Linkedin and Twitter, while the number of Italian citizens registered in the ACI services of the “IO” APP has exceeded 10 million: two results that show how the ‘ACI represents one of the most advanced points of the entire Italian PA system, both in terms of digitization, as well as in terms of appeal and ability to dialogue with the most popular social media.
“People – declared Ludovico Fois, Councilor for External and Institutional Relations in charge of ACI Communication – are at the center of our communication strategy and this is why we are increasingly committed to the digital presence, simplifying the language and expanding the number of channels, social networks and apps in particular “.
“We want to speak to people clearly – explained Fois – involve everyone in our road safety campaigns, ask for their opinion on changes in mobility. We want to know, in real time, how they think, to pursue their interests “.
“ACI has enthusiastically embraced the European and national program of the digital agenda – declared Vincenzo Pensa, Director of Information Systems and Innovation of ACI. It has completed even faster a transformation process initiated with the aim of contributing to the country’s strategic project, offering citizens timely and quality digital services “. “The adhesion to this ambitious program – underlined Pensa – has led to a strong presence on national digital service platforms, such as the IO app, which ACI, with the quantity and capillarity of its contacts, has helped to launch and make it grow “.
These are the IDs of the ACI pages: FB @acisocialclub, IG @automobileclubditalia, TW @ACI_Italia, LI Automobile Club d’Italia