The first event in attendance, after the long closure imposed by the pandemic, in the BolognaFiere exhibition center, Tanexpo, closed with a budget exceeding expectations. The manifestation of the funeral and cemetery sector gathered for three days, from 1 to 3 July, the Italian and foreign funeral companies, professionals, operators, companies and institutions to take stock of the strategies of the restart and the news, solutions, technologies, skills of a market that has a turnover of around 2.5 billion euros.
A bet won, say the organizers, in synergy with the more than 180 exhibitors representing 20 countries, for the turnout of visitors and the quality of the meetings, considering the fact that the next appointment will be in just nine months, from 7 to 9 April 2022.
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«It was a great satisfaction to resume business in our exhibition center with an international B2B event – declared Antonio Bruzzone, general manager of BolognaFiere -. Tanexpo 2021 was an important preview of the activity that will resume, at full capacity, from September with other international reference events. The reactions of exhibitors and operators attending Tanexpo are confirmation of the strong desire to return to the conduct of events in presence.
A result that is far from obvious: «If I think that three months ago there was no certainty about a possible event in attendance, today we can only be satisfied – confirmed Alberto Leanza, president of Tanexpo, organizer of the event -. The balance of the edition that has just ended is undoubtedly above our expectations and those of the exhibitors ».
The next appointment, for the return to the traditional biennial of Tanexpo – after the forced pause of 2020 cauda Covid – will be in April 2022. The inaugural day was an opportunity for a comparison on the sector, which comes out of a period in which it is had to deal with an extraordinary activity, but in which the offer of services remained high, explain the entrepreneurs. Given the operational and economic difficulties of the pandemic phase, 2020 ended with 740 thousand more deaths, but there were no ceremonies and funerals. The need for a regulatory reorganization of the sector also emerged, the cornerstones of which are within a bill currently under discussion in the Chamber, which allows companies to innovate and grow “by harmonizing business development with social responsibility.