Former Boston Red Sox Star David Ortiz Signs Advertising Contract with Miller Lite
David Ortiz, also known as “Big Papi” and a former star player for the Boston Red Sox, has announced today that he has signed an advertising contract with Miller Lite, an American lager beer sold by Molson Coors of Chicago. The three-time winner of the Major League Baseball World Series made the announcement on his Instagram account “Pecosa 34,” stating that he will receive six million dollars from the deal.
In addition to the Miller Lite contract, Ortiz also mentioned the local brand Cerveza Presidente in his announcement, saying that they can take care of themselves. He also questioned when Dominicans will begin to give value to what is theirs. Ortiz also made reference to the support he has received with everything and the Cannabis line.
This move is a significant development for both Ortiz and Miller Lite, as the former Red Sox star is a well-respected figure in the sports world and beyond. His endorsement is likely to have a major impact on the beer brand’s marketing efforts.
Ortiz’s new partnership with Miller Lite is expected to further elevate his status as a prominent figure in the advertising and endorsement space. With his influence and reach, it is likely that this collaboration will be beneficial for both parties involved.