Summary
[Gome re-emerges e-commerce through discount platform]Gome has shown the momentum of “re-emergence” in the layout of e-commerce, changing its name and launching new actions one after another. On August 12th, Gome’s new app with a discounted user version entered the trial operation stage, reaching more users with the help of the shopping guide App. This move is seen as Gome’s efforts to e-commerce, competing for third-party business resources, and attacking new buyers, perhaps Gome can take this to make a comeback in the field of e-commerce. The current e-commerce giants are becoming more sophisticated in their business layout, and new e-commerce forces are on the rise. Gome must find new ways to catch up. However, looking at Gome’s business landscape, it remains to be seen whether shopping guide e-commerce companies can feed back their main business. (Beijing Business Daily)
Gome has shown the momentum of “returning to the world” in the layout of e-commerce, changing its name and launching new actions one after another. On August 12th, Gome’s new app with a discounted user version entered the trial operation stage, reaching more users with the help of the shopping guide App. This move is seen as Gome’s efforts to e-commerce, competing for third-party business resources, and attacking new buyers, perhaps Gome can take this to make a comeback in the field of e-commerce. The current e-commerce giants are becoming more sophisticated in their business layout, and new e-commerce forces are on the rise. Gome must find new ways to catch up. However, looking at Gome’s business landscape, it remains to be seen whether shopping guide e-commerce companies can feed back their main business.
(Source: Beijing Commercial Daily)
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