Figure/Network Data Map
When the wind stopped, the giants were not spared. According to the 21st Century Business Herald, Tencent’s financial report shows that as of the fourth quarter of 2021, Tencent Video had 124 million paid members, a decrease of 5 million from the third quarter, and the growth rate turned from positive to negative. In addition, Tencent Media’s advertising revenue decreased by 25% year-on-year to RMB 3.2 billion.
In the same period, Tencent’s revenue was 144.188 billion yuan, an increase of 8% year-on-year; non-IFRS net profit was 24.88 billion yuan, a year-on-year decrease of 25%, and net profit has declined for two consecutive quarters.
This is just a corner of Tencent’s “stall”.
In the fourth quarter of 2021, Tencent Music’s revenue was 7.61 billion yuan, a year-on-year decrease of 8.7%; its net profit was 536 million yuan, while the net profit in the same period in 2020 was 1.20 billion yuan, a drop of more than half.
During the current period, Tencent Music’s online music mobile MAU decreased by 1% year-on-year to 615 million, and social entertainment mobile MAU decreased by 21.5% year-on-year to 175 million.
● “Taobao first brother” Li Jiaqi, is going to “Tao run”?
Li Jiaqi has set up a new business “stand” on the WeChat applet.
According to AI Finance and Economics, many people have recently discovered that the official applet “All Girls Membership Service Center” (hereinafter referred to as the “All Girls” applet) in Li Jiaqi’s live broadcast room has launched a “selected good things” function. When users click on the product link, they can directly jump to the Jingdong platform applet, as well as Lancome, Armani and other brand applet.
As we all know, since the advent of Taobao Live, Li Jiaqi has been deeply bound to Taobao. Known as the “Taobao Brother”, he wants to “Tao Run” and build his own new business in the WeChat ecosystem?
Figure / Screenshot of Li Jiaqi’s interview
Li Jiaqi has appeared less and less in his live broadcast room. Instead, his assistant broadcasters are making frequent appearances. There have also been voices in the industry before that Li Jiaqi has intentionally “leaved” from Taobao, looking for new traffic and business increments from JD.com and Tencent, and even entering independent e-commerce shopping platforms.
The live broadcast with goods has entered the second half, and it is no longer the scene of the top anchors “thriving alone” in the past. Will the era of “super-head anchors” come to an end?
According to news from the WeChat public account of the Douyin Safety Center on March 26, in the crash of the MU5735 passenger plane, a family member Xiaoyue (pseudonym) posted a video on Douyin missing her family, which was accused by some netizens of taking the heat. In response to the above situation, the platform immediately dealt with it, and through various means, reminded users to use product functions to block cyberbullying and harassing information and protect users’ personal safety. At present, 217 illegal comments have been removed from the shelves, and the three accounts “three years old.
According to the WeChat official account of Kuaishou Blackboard News, after the crash of the MU5735 passenger plane, Kuaishou found that a user attacked the family members of the missing person in a video comment on “The wedding has not yet been held, interview with the wife of the passenger of the crashed China Eastern Airlines plane”. . In response to the above situation, the platform handled a total of 126 personal attack comments and permanently banned 5 accounts.
●Xiaomi dismissed the employee on the grounds of “incompetence for the job” and lost the final trial
The Beijing Court Trial Information Network published the results of the second-instance judgment on the labor dispute between Xiaomi and former employee He. The Beijing No. 1 Intermediate People’s Court upheld the first-instance judgment, and Xiaomi must continue to perform the labor contract with He. The court of first instance held that Xiaomi’s direct termination of the labor contract without training or reassignment to He constituted an illegal termination, and ruled that Xiaomi should continue to perform the labor contract relationship with He.
© This article is organized and edited by the official account of Spider Jing (DI:zhizhucaijing); the pictures are from the Internet and are intrusive and deleted.
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