“The price of sugar has skyrocketed over 120 percent”

We talk about the secret of successful succession in family businesses – and why he’s already thinking about it when he’s only in his mid-thirties. Hitschler-Becker tells me how he manages to ensure that the workforce does not confuse smooth hierarchies with anarchy, why he never checks his e-mails on Saturdays, why Hitschie faces major challenges despite a successful new strategy – and of course also what he even prefers to snack.