How does “The Great Detective” break the curse of “Comprehensive N Generation”
2022-02-24 20:17:44Source: Wen Wei Po
Every Friday is the peak broadcast of Mango TV’s famous variety show “The Great Detective”. Case 01 and Case 02 have a single-day broadcast volume of 93 million and 98 million respectively, ranking the top of Weibo’s variety show influence list several times. For example, only Case 01 After the broadcast, it has gained 78 hot searches on the whole end and 15 hot searches on the Weibo main list. It can be said that the results are outstanding. The derivative part of the variety show “The Detective Collegiate Court” has also been well received by professionals in the legal profession.
However, compared with the average score of 8.85 in the first six seasons, “The Great Detective” in the seventh season can hardly hide its exhaustion, and the online score has dropped to 8.0. At the same time, the reasoning and investigation variety show track is becoming more and more crowded, and the emergence of the same type of programs has also brought about a diversion of audiences. This ace variety show is faced with unprecedented uncertainties, and how to break the curse of the “N-generation variety” has become an unavoidable problem.
Stable and high-quality script is the cornerstone of the long-lasting “Big Detective” series
The continuous wonderful script and stable “output” are the foundation of the good reputation of “The Great Detective”. In the latest issue, after being released from prison, “father” Zhang Ruoyun thought that “daughter” Wu Xin disliked her disgraceful past, and for a long time did not dare to approach her daughter but only dared to look at it from a distance, until she knew her “daughter” with the help of other players There is no “father” memory. He Jiong, Da Zhangwei, Wang Ou, and Wei Chen’s eyes were wet, and their voices became a little choked after listening to the father and daughter complete the puzzle of this story. “He Yaoyao” played by He Jiong took the initiative to stand up and apologize: “I lost my own happiness, so I stole the happy memories of others.” Facing such a “He Yaoyao” who sincerely admitted his mistakes and actively provided clues to solve the case, The other guests chose to forgive him – I didn’t expect to know that he was the “murderer” after the truth of the case was revealed.
It is undeniable that excellent guests have contributed a lot of wonderful highlights to the audience, but in the final analysis, the cornerstone of high-quality scripts provides guests with a flashpoint and performance space. For example, Da Zhangwei’s homophonic stalk “I’m a kneeling person” and its narcissistic attributes made people laugh; and Wu Xin opened her arms to protect everyone after being surprised, and the audience also saw her braveness and kindness.
It must be seen that excellent script killings should not only pursue curious stories, but should also rise from the “pleasure” of entertainment works to a certain “responsibility”. The new season of “The Great Detective” follows the fine tradition of paying attention to society and reality, involving the phenomenon of school bullying and the phenomenon of “empty nest youth” respectively. In particular, the “Collegiate Panel of Detectives” jointly launched with the Supreme People’s Court, in which real judges review the case and popularize the law. Qin Tianbao, a professor at Wuhan University, believes that this is the program’s sense of social responsibility.
Fatigue is revealed, continuous innovation is the only way out for the “comprehensive N generation”
“The Great Detective” is undoubtedly a strong IP, but the current situation may be described as “internal and external troubles”: it has fallen into the stereotype of “comprehensive N generation”, and new opponents have diverted part of the audience away. People in the industry believe that it is necessary to carry out innovative research on the program, constantly revise the version, and add new elements in order to radiate new vitality.
Some viewers wrote in the comment area, “Watching ‘The Great Detective’ now is supported by the feelings of the previous seasons”, and many netizens liked and supported him. In fact, it is qualified to be called “Comprehensive N Generation”. On the one hand, it can show that the “Big Detective” series has many successful experiences, but at the same time, it also shows that the routine of the show is beginning to make the audience feel tired. Senior viewers have concluded a lot of “laws”: “The story and characters in the previous episode of each case will definitely be reversed in the next episode” “The motive for committing the crime is not important, everyone must have a motive, the key is only to see Just do a search.”…
It is also an indisputable fact that competitors of similar programs have increased. After the market dividend of online script killing variety shows was monopolized by “The Great Detective” for a long time, various video platforms finally couldn’t sit still and began to follow up. iQIYI will continue to produce “Cute Detective” and “Crazy Script Shark” this year after releasing the three scripts of “Cute Detective”, “Strange Script Shark” and “The Last Winner” in 2021. “The second season of “The Reasoning Plan: Apartment Eleven” and Youku’s “Victory of the Game” will also squeeze into the script-killing variety show market, constantly diverting the audience.
The only way for old-fashioned variety shows to retain audiences is to keep innovating. Chen Liqiang, a professor at the School of Journalism and Communication of Tianjin Normal University, believes that it is necessary to adjust the old variety shows and conduct preliminary research to know which places the audience likes, so as to decide which places to replace, so as to enhance the audience’s fresh experience.
reporter Weizhong