Author: Shi Wenjing
The urban e-sports drama “You Are Beautiful When You Smile” is currently on the air. The drama is starring Cheng Xiao and Xu Kai. As an idol drama, it has both acting skills and appearance. The presentation of the competitive profession is not very brilliant.
In the past two years, with the popularity of dramas such as “Along with You to the Top of the World“, “Dear, Loved”, “Full-time Master”, and “Crossing the Line of Fire”, e-sports themes have become a popular creative genre for idol dramas and traffic stars. , Because this kind of theme drama combines elements such as sweet pet love, passionate competition, chronological stories, etc., it can not only tell love stories, but also engage in careers, but also nostalgic, and has the potential to attract audiences.
E-sports + sweet pet becomes the law
“You Are Beautiful When You Smile” tells the nursery rhyme played by Cheng Xiao, who stepped into the professional e-sports circle as a girl with her true strength and became the first official female e-sports player in the professional league. In the face of doubts and inconveniences, with the support of teammates, he overcomes difficulties and perseveres, finally standing on the world stage, winning the championship, and letting the dream of e-sports bloom.
Judging from the introduction of the story alone, it looks like a counter-attack story of a female player, but as an idol drama, how can it be possible to only “make a career”. “You are beautiful when you smile” mainly talks about nursery rhymes after joining the professional team ZGDX. Xu Kai plays the sweet pet story of the captain Lu Sicheng falling in love and killing each other. The heroine is hearty and lively, and the male protagonist is rich, handsome and poisonous. It is a drama that uses the background of e-sports to tell a love story.
This drama does not present too much professional content such as professional players’ training, preparations, and competitions. Many of the scenes are the daily life of the hero and the heroine who eat hot pot and go to the bar. There are also rumored love triangles and the heroine suspects that the hero has a girlfriend. Waiting for the appearance of love carefully. Because there are so many emotional scenes, the show was complained by the audience that “have not seen the protagonist trained.”
Starting from 2016’s “Small Smiles Are Allure”, in addition to one or two works, most of the e-sports themed dramas that get together are related to the weakening of the e-sports career, with love stories as the main line, “e-sports IP + idol + emotion” model Indeed, the industry saw the dawn of the e-sports theme. For example, Wang Yibo and Wang Zixuan starred in the hit drama “Along with You to the Top of the World“. In the drama, the hero and the heroine face external prejudices and career storms and move forward side by side, conveying “the best love is to understand Your people accompany each other and grow up together” concept. In the play, two pairs of highly popular CPs are sweet in the same frame, there is love and interaction, and the sweet breath overflows the screen. Another example is “My Time, Your Time”, the actor is also a master of sugar spreading, full of sweetness.
Just like any idol wearing a professional coat, profession is just the background for love, and sweet pets are the main thing to watch, because this kind of drama is not for the e-sports circle or e-sports fans at all, nor is it for the e-sports fans. The male audience watched it, but it was filmed for female audiences. Some people in the industry claim that male-frequency adaptations of e-sports dramas are not cost-effective, while female-frequency adaptations are easier to meet the needs of watching dramas. They are concentrated on appearance, sweet pets, non-esoteric plots, and simple characters. Easily accepted by female audiences. Because it’s an idol sweet pet drama, it is bound to focus on sweet pets. It is not difficult to understand that the real e-sports circle’s “industrial saccharin” in “You Are Beautiful When You Smile” has caused strong discomfort. Some people think it should be. Screenwriters do not understand the e-sports industry at all, and do not respect e-sports players. Some people think that even as an idol drama, the show does not discuss the emotional issues of e-sports players and the real living conditions of female e-sports professionals.
Where is the e-sports themed drama heading?
In the past two years, e-sports-themed film and television works have ushered in an explosion, and online dramas and Internet drama have emerged. Except for the idol drama “Small Smile”, most of the e-sports dramas around 2017, such as “The King of E-sports” and “E-sports Crazy” are mostly low-cost dramas, with little investment, rough production, and starring by unknown actors. , E-sports professional players have guest supporting roles. These dramas focus on the growth of e-sports players, but still target male audiences.
As the e-sports industry has attracted more and more attention, large-scale e-sports dramas have continued to appear in the past two years. For example, Wang Yibo, Li Xian, Yang Zi, Yang Yang, Jiang Shuying, Lu Han, Wu Lei and other actors starred in “Along with You to the Top of the World“, “Dear, Loved”, “Full-time Master”, “Crossing the Line of Fire” and so on.
Among the current 20 or 30 e-sports themed dramas, the two dramas “Full-time Master” and “Crossing the Line of Fire” are currently well-known works, and both are dramas whose love lines have been severely compressed. “Crossing the Line of Fire” uses heroic e-sports players as the protagonist and uses a parallel narrative method to tell a nostalgic story of e-sports passion. “Full Time Master” is also a purely male-oriented e-sports drama. It does not replace the game with animation. It uses real-life motion capture + CG technology to present a passionate and exciting game world, which is loved by male audiences. These two e-sports themed dramas illustrate the spirit of e-sports, but they are both high reputation and low popularity when they are broadcast, because compared with those similar dramas that focus on love, these two dramas lack the ability to spread widely. Sprinkle sugar bridges and topics such as “present boyfriend”.
Some people worry that always relying on the sweet pet model, e-sports themes will go to a dead end, it is difficult to develop into a mature creative type, and it is even more difficult to form a unique type style. In fact, it is not so much that e-sports themes are developed based on idol dramas, it is better to say that idol dramas seized the opportunity and extended their tentacles to popular e-sports themes. At the moment when idol dramas are in power, it is not easy for e-sports themes to emerge with one or two high-reputation themes. (Shi Wenjing)
Original title: E-sports IP + idols + emotional idol dramas get together on the themes of e-sports
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责编：崔益明 ]
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