- Amelia Butterly
- BBC reporter
After airing for 20 seasons in 14 years, the American reality TV show “Walking with Kardashian” aired its last season last week.
The show has been broadcast in dozens of countries and has made Kim Kardashian West (Kim Kardashian West), his mother Kris Jenner (Kris Jenner) and eldest sister Kourtney (Kourtney), Kohler (Khloé), Kendall and Kylie became superstars.
According to “Forbes” estimates, Kim Kardashian’s net worth is $1 billion, and the reality show made the family very wealthy.
Whether you love them or hate them, it’s hard to deny that they have a profound influence. This article will sort out eight ways in which this famous family has a huge influence.
1. They (seem) advocate an open attitude towards emotions
Part of their success comes from their willingness to show themselves in front of the camera.
Dr. Meredith Jones of Brunel University in London said: “They are consciously and deliberately playing themselves,” she explained how the family’s authenticity in front of the camera attracts viewers.
Jones is an expert in popular culture and gender studies and will host her second Kardashian seminar (Kimposium) at the end of this year. For her, humor is also one of the key reasons for the longevity of the show.
She said: “The audience doesn’t think the Kardashians are funny, but they are really good at making humor.” “When women constitute matriarchal society, men (such as Scott Disick) Teni’s ex-partner) became a comical fool, so in the (real) patrilineal society, this is really attractive.”
2. They initiate a dialogue about feminine beauty
Dr. Jones said: “Especially Kim Kardashian, she has a profound impact on our perception of beautiful women on a global scale.”
“Part of the reason is that she did it herself and showed her progress (to the public).”
The show often describes the Kardashian family’s “glamour team”, who provide services such as makeup, tanning, styling and hair care for the family.
Dr. Jones said: “Audiences will identify with people who look more like them, so if this is a show made up of tall and thin blondes, I don’t think it will be that successful.”
But she pointed out that especially in recent years, the appearance of the Kardashian family has become less friendly.
She said: “You can polish yourself, put on professional makeup, and put on various poses that make you look like Kardashian, but you can’t continue to have cosmetic surgery, and you can’t afford a personal trainer. It is impossible to have a gorgeous team (to serve you) every day.”
“There is a limit. I think their fans are aware of it.”
But some people do go to extremes in order to have a similar appearance. Surgeons in the UK have previously stated that they are “worried” about the public’s butt augmentation surgery in order to obtain a Kim Kardashian-style buttocks. This is not without risk.
Plastic surgeon Marc Pacifico said: “In the next 15-20 years, we will see some impact in the process of changes in fashion (trends) and the aging of the human body.”
At the same time, the Kardashian family themselves also stated that they were “criticized” for their appearance. Earlier this year, Kohler tried to delete a photo that was not edited with filters from social media. Because she couldn’t meet the “impossible standards” set by fans, she felt “almost unbearable” pressure.
She wrote on social media: “In fact, I have been under pressure, constant ridicule and judgment all my life. (Others) demand that I be perfect and meet the standards others set for my appearance, which makes me intolerable.”
3. They are the “pioneers” of self-promotion on social media
The Kardashian family is inextricably linked to social media: the accounts of Kelly and Kim Kardashian are among the top 10 most followed on Instagram, while the accounts of Kendall, Kohler and Courtney are all followed. In the top 20.
For Dr. Jones, this family is a “pioneer”, and they have led us to use social media to present our identity and image.
She said: “It is impossible to separate their image and success from the success of Instagram.” Soon after, the Kardashian family began to use social media influence to make money.
Comedian Marcy Jarreau said: “They created influential people. Jarreau is the producer of the podcast show “Kar Dishin It.” The podcast is episode by episode. Break down the reality show and discuss the latest headlines related to the Kardashian family.”
Comedy colleague and host Jessica Jean Jardine added: “They turn social media into a platform for daily peeking into their lives, and often only their friends in life can snoop. They turn social media into Its commercial marketing and distribution methods.”
It is the full range of jeans brands including Kelly’s cosmetics line, Kim’s beauty and shapewear products, and Kohler’s that helped the family earn millions of dollars.
“All of King’s famous friends are doing exactly the same thing,” Jaroux said, “but they (the Kardashian family) do the best.”
4. They show a distinctive family
One result of showing family life to reality TV shows is that viewers will also be exposed to conflicts in guest relationships.
For many fans, these conflicts are the most compelling moments. “I am always very impressed that they are a family who can argue but still love each other,” Jarrow said.
“Although the public wants to talk about their lack of values and morals, to be honest, I think they are the healthiest people you can see on TV.”
We have seen them deal with complex issues, such as Caitlyn Jenner (Caitlyn Jenner), who was married to Chris, came out and became a transgender person, and her subsequent transgender process; Kim and Kanye West (Kanye West) Use surrogacy, their divorce lawsuits, etc.; and various situations that occur in reorganized families.
Jardin said: “I think the public no longer cares about your life, relationships and career remain the same. They (the Kardashian family) have set an example time and time again.”
Former Olympic athlete Caitlin said her “gender” is her greatest achievement. “I trained for the Olympics for 12 years. I trained for 65 years before deciding to have sex reassignment surgery in 2015.” She told the BBC, “This is not very accepted by (the public). Everyone likes the Olympics. A lot of people are seeing you. When transgender, I hate your courage. Just look at the comments on Instagram. So far, it’s much more difficult (than gender reassignment surgery).
Caitlin was awarded for her transgender advocacy. But she also faces criticism from transgender activists because of her political stance and support for former US President Trump.
5. Accusations of “racial ambiguity” and cultural appropriation
The Kardashian family may echo the diversity of American life, but they also reflect some negative aspects of American society.
They are accused of cultural misappropriators and so-called “black fishing”, where people usually pretend to be black or mixed on social media.
“They have embezzled a lot of things that have made them,” Jarrow said: “From their bodies, to clothing, to the way they make their hair, many things are embezzled from other cultures, especially black culture. “
“The Kardashian sisters are considered white and non-white,” said Adria Y Goldman, an assistant professor of communications at the University of Mary Washington. “The Kardashian family is Being popular and successful despite being criticized, this shows that to some extent there is (the public) acceptance of cultural appropriation, incomprehension of cultural appropriation, or a combination of the two.”
6. There are a lot of romance and breakup plots
Some interracial relationships appeared in the show, including Kim Kardashian and Kanye West, Teller and Tristan Thompson, and Kelly and Travis Scott ( Travis Scott) These three pairs, they all have children.
Dr. Jones said that on the surface, the Kardashian family “contains the fantasy of a mixed-race family.”
Although these relationships are not shown complicated in the show, things are not so simple in a broader context. Professor Goldman said that the relationship between Kim Kardashian and Kanye (which now seems to have broken down) has led to her “racial ambiguity” and controversy about her possession of black culture.
She said: “Her relationship with Kanye and her children helped her to occupy a place at the intersection of white and black (cultural). One might say that Kim and Kanye’s children gave her the opportunity to be exposed to black culture. However, Some people may also think that Kim Kardashian’s family relationship has increased the need for cultural sensitivity, understanding and appreciation, rather than cultural appropriation.”
7. Be criticized for showing off wealth
King credits Kanye for changing her attitude towards business investment. After she publicly liked products such as toilet paper and customized emojis, she now focuses on marketing things that suit her brand.
She told “Forbes”: “He taught me to never compromise, to truly control ownership”, “I used to be the opposite. I will put my name on anything.”
Part of the content of the penultimate season and all the content of the final season were filmed during the COVID-19 pandemic, and some descriptions of wealth make these episodes more challenging for fans.
“We have a lot of opinions about them: private island trips, showing off the wealth of billionaires, and when so much suffering occurs, they have all staff (for their services) doing nails and makeup.” Jardin said.
8. They have made plans for their lives after the reality show ends
Although the show is over, the family has signed a new agreement with the American subscription service Hulu, and their show will be launched at the end of this year.
The details of the new show have not been disclosed, but we are likely to hear more about the divorce between Kim and Kanye. At the same time, the family will continue to pursue opportunities that belong to them.
Dr. Jones said: “King is most likely to have incredible personal success.” She said that once King completes a law degree, she will open her own law firm and focus on penal and prison reform. This will happen without a doubt, because Kim Kardashian did what he said. “
In a recent episode of “Walking with Kardashian”, Kim revealed that she had failed the first year of the law exam. “I didn’t give up, I am going to take the exam again soon,” she posted on Instagram.
Dr. Jones believes that King may have a political future. “As soon as I heard that Kanye West was running for President of the United States, I thought it should be Kim (behind it),” she said.
“A reality TV star (Trump) has become the President of the United States. As I speak, Kim Kardashian, who has half a law degree, is more qualified than Trump.”
Another family member who is also trying to get into politics is Caitlin. She is a member of the Republican Party and is running for governor of California this year.
It seems unlikely that there will be a show or group of people that can match the success of the Kardashian family.
“I think they really set a precedent for themselves that no one can fill,” Jarrow said. “I don’t think there will be another family in the future that will attract the attention of TV viewers for decades.”