Reebok and PLEASURES Collab on New “Not Guilty” Capsule Series
Leading sportswear brand Reebok has teamed up with streetwear label PLEASURES to launch a new joint capsule series, “Not Guilty”. The collaboration aims to bring attention to the inequalities present in the U.S. cannabis industry system, with a portion of the proceeds from the collection going to the Last Prisoner Project.
The “Not Guilty” collection features a range of clothing items including hoodies, T-shirts, shorts, and the standout piece – the bright green Reebok Club C Bulc shoes. The clothing items are predominantly black in color with fluorescent green accents showcasing the brand logos and details, creating a visually striking contrast.
The co-branded Club C Bulc sneakers also feature the fluorescent green color scheme, made from a combination of suede and nylon materials. The shoes come with PLEASURES branding on the waistband, white lining, rear panels, and a brown rubber sole.
The Reebok x PLEASURES “Not Guilty” capsule series is now available for purchase on the PLEASURES official website, with prices ranging from $50 to $130. This collaboration highlights the importance of addressing social issues through fashion and will surely appeal to fashion-conscious consumers looking to make a statement with their style.