Guangming News(Reporter Wang Chunxiao) On December 21, 2021, the 16th China Changchun Film Festival will open. This film festival will continue to focus on the theme of “New Era·New Cradle·New Power” and “A Hundred Years, Cradle, Ice and Snow” Featured themes, holding a number of theme activities.
At the same time, the Long Film Festival Organizing Committee has set up two heavyweight film forums: “Chinese Film · Summit Forum-A Century of New Era, New Film Journey”, and “Chinese Film · Principal Forum-Chinese Film and Television Talent Cultivation Prospects”. The forum will focus on the two topics of film industry and film education to conduct in-depth discussions, implement the spirit of the cultural congress, and reflect the contemporary and professional nature of the China Changchun Film Festival. At the same time, the Organizing Committee of the Long Film Festival organizes the “Beauty in the North” female filmmakers’ living room and themed film exhibition, which uses film as a medium to spread female film culture and advocate a brave and independent lifestyle.
Chinese Film·Summit Forum——A Century of New Era, A New Journey of Film
“Film is an extremely influential form of culture and art, and it is also an important indicator of the country’s cultural soft power. my country’s film industry is full of vitality, the market continues to prosper, and it is becoming a veritable film power. But compared with the goal of building a film power Compared with the new requirements of the new era and the new journey for movies, there is still a long way to go. How to describe the magnificent atmosphere, write the people’s epic, launch masterpieces, and tell the Chinese story is still an important topic of the times before us.” Jilin Li Zhuang, deputy director of the Provincial Party Committee’s Propaganda Department and director of the Provincial Government Information Office, said at the opening of this forum.
In 2019, a sudden new crown pneumonia epidemic disrupted people’s lifestyles and hindered the pace of development of the cultural industry. According to data from the Tianyancha App, as of August 6, 2021, since 2020, the number of theater-related companies in my country whose company name or business scope includes “cinema, movie theater, movie screening”, has cancelled nearly 4,000. The epidemic has caused the film industry to be hit harder than ever in the 120-year history of film development. Even in the two world wars and several global or regional economic crises, the film industry has not stopped. Instead, when human beings are suffering and suffering, they use magical art of light and shadow to bring people hope and dreams.
The picture shows the scene of the Chinese Film Summit Forum
Yu Dong, the founder, chairman and president of Bona Film Group Co., Ltd., said in an interview: “21 years are actually very difficult for all Chinese film workers, and at the same time very unforgettable, because we are fighting The epidemic will win the big exam. 21 years is the 100th anniversary of the founding of the Communist Party of China. At such an important historical moment, filmmakers have united and produced a large number of outstanding works to tribute to the centenary of the founding of the party. In such a fragile film market, our It should be said that all the cinema colleagues in the cinema have overcome many difficulties. The 45 billion box office is amazing and amazing in the world. It is the envy of many Western film colleagues, so this achievement is not easy to come by.”
According to data from Maoyan Research Institute, the 2021 box office market ended last week at 45.1 billion, showing a significant recovery. The National Day file was basically the same as in 2019 (4.466 billion in 2019, 3.967 billion in 2020, 4.384 billion in 2021), and the average daily box office once again exceeded the 600 million mark, and set a record for the first consecutive increase in single-day box office history during the Golden Week (6 consecutive years). The sky breaks 600 million). Changjin Lake has completed the journey to become the box office champion of film history.
At the same time, the cinema is a social space, how can you keep people in this place? In the past, I only wanted to watch a movie with a sense of ritual, but what else can the theater do? In response to this, Zeng Maojun, President of Wanda Culture Group and President of Wanda Film and Television Group, put forward his thoughts: “I think that under the current circumstances, can we provide more forms of entertainment in cinemas? First, for example, our various forms of entertainment. The broadcast of football matches and the broadcast of various events. He likes to go when he goes to the cinema, he has the opportunity to get in touch with the movies being shown in our cinema. The second point is that we may need more rich movie content. That is, now we are relatively speaking with a single subject matter, and we should have various types of movies with various preferences. The third is that the current stage of movies has arrived, and our distribution system must be reformed and distributed in separate lines, because of the existing The issuance cost of the issuance system is too high, and branch issuance can solve this problem very well.”
Where will movies go in the post-epidemic era? This is a topic that the industry cannot avoid. With the rapid recovery of China’s film industry, more and more people have reached a consensus: movies need audiences, and audiences need movies more; as the “staple” of people’s spiritual food, movies are just needed by thousands of audiences; movies The advancement of the industry will not stop, movies will not be absent in people’s spiritual world, and the light and shadow art in the post-epidemic era will definitely be more attractive.
Chinese Film Principal Forum-Prospects for the Cultivation of Chinese Film and Television Talents
As the Chinese film is striding towards the goal of becoming a powerful country, higher requirements are put forward for film education. The key to the realization of the goal of film power and the prosperity of film creation and development lies in film talents, and how to cultivate and cultivate what kind of film talents. This forum invited Liao Xiangzhong, Secretary of the Party Committee and President of Communication University of China; Hao Rong, Deputy Secretary of the Party Committee, Dean of the Central Academy of Drama, and Director of the Academic Committee of the School; Huang Changyong, Deputy Secretary of the Party Committee and Dean of the Shanghai Theater Academy; and Deputy Party Committee of the Beijing Film Academy Secretary, Vice President (in charge of work) Hu Zhifeng. The forum was hosted by Yang Chenghu, deputy dean of the School of Art and Media, Beijing Normal University. This is the first time that the principals of the four major film and television colleges have gathered together in the long film festival forum.
The picture shows the scene of the Chinese Film Principal Forum
Hu Zhifeng said: “We must not rush for quick success and instant benefits in running education. We must go beyond the industry and look farther. If you look at 10 years and 20 years, the industry will have ups and downs. If you train the talents now, you will be able to support this industry in 20 years. The backbone of the pillar, you are success.” He said: “So people who run film and television education must have a sense of charity and a point. It should be said that strategy cannot be quick for quick success and quick success. It may be more surpassed. So I am thinking about a core. The idea is that we must first pay close attention to the industry, keep up with the pace of the industry, rely on the development of the industry to activate our education and adjust our professional disciplines.”
Nowadays, in cinemas, virtual reality, artificial intelligence, and big data technologies provide more possibilities for artistic expression of films. Technology has given films a richer display form. Talents with both technological awareness and artistic literacy will become the mainstay of the future film market. Therefore, requirements for the cultivation of compound talents are put forward.
Regarding this, Liao Xiangzhong said: “I have two very clear views now. The first is that technology is too important for art. I don’t think I need to express this view and everyone can understand it. The second view is now emerging. It is said that technology may not be so important to art. Take videography. In the earliest days of the past, videography actually accounted for the majority of videography. The control of camera technology is that our profession must undergo professional training, which is a very key. You can’t create a work if you can’t get past it.” He said, “Is it important to look at camera expertise now? The main focus of the current camera profession is composition, so it’s art. From this point of view, is that technical right? Art is not very important. This is a point of view. Both of these points of view are correct in my opinion. Technology and art have moved towards integration, coefficients have already existed intangible and ubiquitous, and technology and art have been integrated. When we move towards integration and integration, I think we practitioners must sort out what used to be called technical thinking, but now I think it is a scientific thinking, a way of thinking.”
With the development of the film industry, China is currently not only the world‘s second largest film market, but also has the world‘s largest film education school and group. The 11th All-China Federation of Literary and Art Associations and the 10th Writers Association have just concluded successfully. The spirit of the meeting has aroused widespread attention from the participants and the literary and artistic circles of the society.
Regarding this, Huang Changyong said: “On the one hand, the general secretary’s speech has inspired us to have confidence in the development of our country’s literature and art, and on the other, it also makes us feel more responsible. Especially the general secretary emphasizes what kind of people to train and how to train. Li Deshuren’s literary and artistic worker, Mr. Xiong Fuxi, the first dean of our founding school, said that what we cultivate is qualified and upright people, people who love the country, the nation, and the sentimental, which is to temper and improve the personality. The cultivation of skills is completely integrated, and I think this is also a path of talent cultivation that our Shanghai Theatre Academy adheres to.”
Themed film festival supporting activities:[There are beautiful women in the north]Female filmmakers living room
With the continuous optimization of the soft and hard environment, female talents have gradually shown more dazzling brilliance in the film and television industry. In recent years, they have also created more amazing new results and breakthroughs. As a long-standing event of the China Changchun Film Festival, the “Female Filmmaker’s Living Room” has been paying attention to this field. This event invited several female talents in the field of film and television to discuss the unique temperament of current female filmmakers through the perspectives of gender awareness, film production and creation, and self-definition.
At this year’s Changchun Film Festival, we can see many excellent works created by female directors and producers. With the emergence of more and more female creators, female power has gradually risen in the film and television industry.
The picture shows the scene of[There are beautiful women in the north]The female filmmaker’s living room
The director Ms. Teng Congcong analyzed this: There are several reasons. The first one is physical strength. Originally, movies were still film and the machines were heavy. In fact, the film crew was not only the female director, but the women themselves, except for the actors. It’s rare to see it outside. It may be that the job type of Chang Ji is female, and the job type of makeup is female. In fact, they are very rare. But now, with the advancement of digital technology, after the physical barriers between men and women are eliminated, there are more female types of jobs and employees. Not only are there more female directors, but also female photographers now. Quite a lot, they can carry the machine with a little fitness, so it’s pretty cool. I think there must be a reason for the difference in innate physical strength between men and women.
Yin Xiangjin, assistant to the senior president of Wanda Film and Television Group and general manager of the film and television media company, and founder of New Media Eslite, added: “I think it has a lot to do with the movie-watching habits in recent years. The consumption is more serious, and everyone likes the movies with strong emotional output. It is precisely because our female directors express their emotions very well in all aspects, so the audience may be able to quickly develop empathy. So. In recent years, female directors have had a particularly outstanding performance in this kind of films with emotion.”
In fact, with the development and progress of society and the innovation of artistic concepts, the image of women in domestic films has also changed. The position of women in films has become more and more important, but at the same time, under the same conditions, most excellent films In the rankings, female films are still a minority, and female filmmakers still need the collective efforts of film workers on the way forward. However, with the continuous optimization of the soft and hard environment, we have reason to believe that female scientific and technological talents will definitely challenge mankind. A more dazzling brilliance is radiated from the limit of intelligence, and more amazing new results and breakthroughs are created.
On December 25th, the five-day 16th China Changchun Film Festival ended successfully. When the film meets ice and snow, the charm of light and shadow art is not only not frozen, but is refracted and magnified in a piece of silver light. I remember that Director Ning Hao once said: No matter how the environment changes, I always believe that as long as humans still exist, stories will exist, and as the best way to tell stories, movies will continue to exist as long as people need stories.
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责编：杨帆 ]
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