Home » Malatang fragrant and large orders pour into small stores in Gansu – China News Service

Malatang fragrant and large orders pour into small stores in Gansu – China News Service

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“SWEET AGRICULTURAL PRODUCTS BECOME POPULAR COMMODITIES”

The aroma of Tianshui Malatang has taken the culinary world by storm, with fragrant and fresh ingredients drawing in crowds of eager diners from across Gansu province. The bustling Malatang scene in Tianshui City has not only become a hot spot for tourists but has also sparked a surge in demand for high-quality agricultural products from the region.

Tianshui Malatang, known for its flavorful broth and fresh vegetables, has become a sensation, attracting millions of visitors and generating millions in tourism revenue. The city has seen a sharp increase in tourism numbers, with diners lining up for hours to enjoy the popular dish.

The popularity of Tianshui Malatang has extended beyond the dining experience, leading to a surge in the sales of related products such as Dingxi Kuanfen, Dingxi potatoes, Tianshui Youpo spicy seeds, and Gansu peppercorns. The demand for these products has skyrocketed, with sales doubling and even increasing by tenfold in some cases.

Entrepreneurs in the region have seized the opportunity, with some even planning to open Tianshui Malatang restaurants in other provinces. The success of Tianshui Malatang has also attracted the attention of food enthusiasts and businesses across the country, leading to a “store opening craze” in cities like Jinan, Chengdu, Tianjin, and Chongqing.

The popularity of Tianshui Malatang can be attributed to the quality of the region’s agricultural products, including Huaniu apples, Qin’an peaches, Qinzhou cherries, Qingshui walnuts, and Gangu peppers. Tianshui’s dedication to cultivating specialty agricultural products has provided a solid foundation for the success of Malatang.

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As Tianshui looks towards the future, efforts are being made to support the growth of the Malatang industry, ensure a stable supply of raw materials, and promote the deep integration of agriculture and cuisine. The city is also focusing on training programs to enhance the skills of Malatang chefs and promote the development of the local culinary industry.

With the continued support of the government and the dedication of local entrepreneurs like Wang Guoyi, Tianshui Malatang is poised to become a national sensation, showcasing the unique flavors and high-quality ingredients of the region to food enthusiasts across the country.

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