Spring Festival Tourism Flourishes with Colorful Activities and Preferential Policies
As the Spring Festival approaches, various places are holding colorful activities and launching a series of preferential policies to attract tourists. With the growth of tourists, the tourism market before the Spring Festival in various places is gradually heating up. Here are some of the highlights happening across China:
Xinjiang Beitun Ice Dragon Boat Race: Fighting bravely to be the first, full of winter fun
In the past two days, the lowest temperature in Beitun City, located in northern Xinjiang, dropped to minus 25°C. The local Yudai River that loops around the city has frozen into a huge ice rink, where the lively ice dragon boat race is held. With the sonorous and powerful drumbeats, 20 teams participated in the competition. Different from traditional dragon boats, the ice dragon boat has two additional iron “paws” underneath. Athletes used ice blades instead of oars and paddled vigorously on the ice, experiencing a unique winter fun while fighting bravely to be the first.
“Desert Ice and Snow Festival” in Yulin, Shaanxi: integrated development of ice and snow sports + tourism
In Yulin, Shaanxi, the first “Desert Ice and Snow Festival” opened recently, launching three major chapters: ice and snow track, ice and snow ancient charm, and ice and snow childhood. The beautiful world of ice and snow sends out ice and snow invitations to tourists from all over the world, and sincerely invites everyone to enjoy the ice and snow together.
The Bulanghe Women’s Militia Desert Control Company has created a legendary story of local people fighting against the wind and sand, controlling sand and afforestation, and turning the desert into an oasis. With the development concept of “ecology + tourism”, the first “Desert Ice and Snow Festival” created a new model for the integrated development of ice and snow sports and tourism, tapped the unique ice and snow resources of northern Shaanxi, and leveraged the winter tourism market.
Huishengwei, deputy director of Yuyang District, Yulin City, Shaanxi Province, expressed, “This time we created the Desert Ice and Snow Festival to enrich the ice and snow industry and cultivate ice and snow culture.”
The number of visitors to various scenic spots in Chongzuo, Guangxi increases, and the tourism market heats up before the Spring Festival
The icy and snowy northern scenery is fascinating, while the southern scenery with spring-like scenery all year round is equally intoxicating. In Daxin County, Chongzuo, Guangxi, there is an endless stream of tourists coming to visit multiple scenic spots. Some looked at the majestic waterfalls, some listened to the distinctive Zhuang folk songs, and some explored the rich and colorful Zhuang culture and felt the charm of the beautiful mountains and rivers of the motherland.
Tourist Wang Qiuyue expressed, “The scenery is beautiful, the temperature is very comfortable, and we offer free admission to the Northeast Railway.”
Guangdong releases ten major measures to promote cultural tourism consumption
In order to promote cultural tourism consumption, on January 19, the launch ceremony of the “Please come to Guangdong to celebrate the New Year” Spring Festival cultural tourism series activities was held in Liwan District, Guangzhou. Ten major measures to promote cultural tourism consumption were released at the event, including organizing hundreds of multi-level and multi-form Lingnan characteristic festivals throughout the year, providing more high-quality rural tourism products, and promoting approximately 150 million self-driving vehicles into the countryside, scenic spots, etc., to stimulate cultural and tourism consumption potential.
Li Bin, Director of the Guangdong Provincial Department of Culture and Tourism, stated, “Provide high-quality services, adhere to the bottom line of honest management, and create a good tourism market environment. Please come to Guangdong to celebrate the New Year and start a warm journey.” With these exciting activities and initiatives, the tourism market across China is showing signs of continued growth and excitement leading up to the Spring Festival.