Ajax e Replay renew the partnership that began in 2020 by extending the collaboration until 2027. Replay dresses Ajax and Ajax Women players, as well as members of the Board of Directors and management, off the pitch.
Menno Geelencommercial director of AFC Ajax said: “This early renewal and this long-term extension demonstrate great trust, for which we thank Replay. From the beginning of the partnership Replay has welcomed us into the international family we were part of, together with clubs such as PSG or the All Blacks, just to name a few. Today we fully recognize this feeling of belonging and with satisfaction we feel part of this family”.
Matthew SinigagliaCEO of Fashion Box SpA added: “The hospitality we receive at the Johan Cruijff Arena, the way our products are showcased offline, online and on the Club’s social channels, and the involvement of players and management – AFC Ajax delivers top quality on multiple levels. This is the goal that we also set ourselves. The partnership we started a few years ago turned out to be an excellent choice and we look forward to an even longer-lasting future together with great confidence”.