The France national football team has renewed its sponsorship with Nike until 2034. The French Football Federation announced this in a statement. “The renewal of our partnership and the agreement reached place the FFF among the most important sports organizations in the world“, explained Philippe Diallo, president of the FFF who then added: “This sponsorship of Nike, with which we share a vision and objectives municipalities, gives us the means to actively contribute, at least for the next decade.”
The contract between the parties was set to expire in 2027 but was extended until after the 2034 World Cup in Saudi Arabia. The agreement stipulates that the American company Nike will dress all the senior national teams, both men’s and women’s, and the youth national teams.
“We look forward to continuing our partnership to act as a catalyst for growth and investment in amateur football in France, accelerating the growth of women’s football at all levels and further amplifying the FFF as an international icon of performance and style” , Nike said.
The news of the renewal of Nike’s agreement with France follows that of the technical sponsorship of the German national football team, snatched from rival adidas.